AMS Regional Campaign Manager driving marketing strategies for HP's Additive Manufacturing Solutions. Collaborating across teams to execute plans that enhance brand awareness and engagement.
About the role
- Intern assisting the PPC team in media budget management and performance reporting for digital advertising. Gaining hands-on experience in advertising strategy and PPC management.
Responsibilities
- Prepare and maintain regular performance reports for PPC campaigns, tracking key metrics such as CTR, CPC, conversions, and ROAS.
- Assist in monitoring budget pacing to ensure campaigns stay on track and within planned spend.
- Support client communication by coordinating follow-ups, preparing reports, and responding to routine inquiries.
- Perform quality checks on campaign data and troubleshoot discrepancies in reporting metrics.
- Assist with keyword research, ad copy testing, and competitor analysis.
- Collaborate with the PPC team in managing and organizing campaign data, ensuring information is up-to-date and accessible.
- Stay informed about platform updates, industry trends, and best practices, and innovate using AI or automation.
Requirements
- Currently enrolled student in Marketing, Business Administration, Engineering, or related fields.
- Advanced English; Spanish is a plus.
- Strong analytical skills and attention to detail.
- Basic understanding of digital advertising concepts and interest in PPC.
- Familiarity with paid media platforms (Google Ads, Facebook Ads, Microsoft Advertising) is a plus.
- Proficiency in Microsoft Excel or Google Sheets for data analysis and reporting.
- Excellent communication and organizational skills, with the ability to manage multiple tasks and deadlines.
- Proactive attitude, willingness to learn, and readiness to take on new challenges.
Benefits
- Hands-on experience in paid media and digital marketing within a collaborative, results-driven team.
- Mentorship and guidance from experienced PPC professionals.
- Flexible working hours to accommodate academic commitments.
- A work environment that encourages growth, learning, and creativity.
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