Brand Graphic & Content Designer developing engaging designs for natural cosmetics brands. Collaborating on visual content across digital and print media in a dynamic team environment.
About the role
- Marketing Content Systems Product Manager at Caterpillar overseeing content supply chain applications. Leading team to deliver innovative digital marketing solutions and improve user experience.
Responsibilities
- Build, mentor, and inspire a high-performing team of product owners and business analysts, providing clear direction, coaching, and professional development opportunities.
- Set clear objectives, monitor team and product KPIs, and ensure accountability for results.
- Own the delivery of the product roadmap, ensuring planned initiatives are executed and sequenced effectively to meet business and strategic objectives.
- Partner closely with the Program Manager to align timelines and prioritization while balancing business needs, engineering inputs, and the broader Content Supply Chain strategy.
- Adopt a customer centric approach by gathering and analyzing user feedback, usage data, and industry trends to guide product decisions aimed to enhance user experience.
- Work with engineering leadership to define and coordinate resource needs, identifying gaps and facilitating the support required to ensure teams are properly resourced.
- Track product spend and partner with the Purchasing team on product specific implementation efforts.
- Lead product specific initiatives related to any future application searches or onboardings required to support the Content Supply Chain.
- Oversee the application configuration strategy, onboarding, and governance to support Caterpillar’s Content Supply Chain, ensuring alignment with business needs.
- Serve as the strategic liaison among business stakeholders, engineering teams, and supplier partners to advocate for enhancements and improved user functionality that align with enterprise standards.
- Present to stakeholders and leadership on product specific updates and enhancements around timelines and functionality through strong communication skills.
Requirements
- Bachelor’s degree preferably in Computer Science, Information Systems, Engineering, or a related field.
- Experience as a people leader or manager, with a proven track record of developing and empowering teams.
- Background in digital marketing practices and content creation strategies.
- Strong interest in supporting governance, compliance, and process standardization.
- Detail oriented, well organized, and accountable, with a proven ability to maintain accuracy and consistency across multiple projects.
- Excellent oral and written communication skills, with the ability to tailor messaging for diverse audiences, including engineering, business partners, and leadership.
- Experience in defining assessment criteria to evaluate potential applications or systems.
- Demonstrated ability to collaborate effectively across multiple teams and functions.
- Exceptional interpersonal skills with the ability to handle sensitive, emotional, or potentially controversial situations effectively, particularly during periods of change management.
- Familiarity with Product Information Management (PIM) or Content Management Systems (CMS) and the Adobe Marketing Products (Workfront, Frame.io, AEM Assets, and Firefly Services).
- Capability to manage projects from start to finish, ensuring timelines and deliverables are met.
- Strong understanding of API integrations, data modeling, and content syndication workflows.
- Proven ability to work cross-functionally with marketing, engineering, and business partners.
- Solid understanding of Caterpillar policies, standards, procedures, and business model.
- Product Owner certification (CSPO from Scrum Alliance) or knowledge of the Software Development Lifecycle (SDLC).
- Proficiency in Microsoft tools including Word, Excel, Teams, PowerPoint, and Azure DevOps.
- Experience working with onshore/offshore team model.
Benefits
- Medical, dental, and vision benefits*
- Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
- 401(k) savings plans*
- Health Savings Account (HSA)*
- Flexible Spending Accounts (FSAs)*
- Health Lifestyle Programs*
- Employee Assistance Program*
- Voluntary Benefits and Employee Discounts*
- Career Development*
- Incentive bonus*
- Disability benefits
- Life Insurance
- Parental leave
- Adoption benefits
- Tuition Reimbursement
Job title
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