Lead global PR and organic social media for a sustainable adventure travel company. Set strategy across markets while supporting senior leaders to amplify brand voice worldwide.
Responsibilities
Lead global PR, organic social and partnerships, setting strategy across markets
Align agencies, coordinate press activity and support senior leaders to amplify brand voice worldwide
Reporting to the Marketing Director, part of the Marketing Senior Leadership Team
Drive PR and organic social media globally, facilitate excellent brand partnerships
Set the strategy for this work, ensure agencies are aligned and well-managed, and that successes are clearly communicated internally
Coordinate press and influencer trip requests globally in conjunction with colleagues from the Product team
Work closely with all members of the Marketing Team and the wider business, external agencies, suppliers and other partners
Help senior leadership make the most of their public profiles and are well briefed ahead of any media contact
Requirements
An ambitious business leader with excellent PR and Partnerships expertise, and experience crafting activity and narrative for different / emerging markets
Commercially minded, self-motivated and a problem-solver
Customer-focussed and understands the importance of service delivery excellence
Is able to challenge processes (and be challenged), keep to schedule and deliver quality campaigns on time
Friendly, approachable and flexible with a strong ability to build a good report with the wider Explore team and effectively communicate at all levels
A passion for the planet, and contributing to a more sustainable future
Results-driven, with the ability to ruthlessly prioritise
Able to empower and coach a team to deliver results
Able to travel occasionally (probably 2-4 times a year) – e.g. to Explore offices overseas or host press trips
Willingness to take on occasional additional tasks as and when required
Benefits
flexible working patterns (minimum 4 days per week)
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