Teaming up with our partner in Spain, JobMatchinPartner is looking for Senior SEO specialists and Heads of SEO in Málaga. Candidates need strategic and technical SEO backgrounds.
About the role
- Marketing Manager developing creative strategies for SEO and content at Canify Health. Focusing on digital health solutions to improve the quality of life for patients.
Responsibilities
- Unterstützung des Marketing ganzheitlich – Schwerpunkt auf nachhaltigem organischem Wachstum
- Entwicklung und Umsetzung kreativer Marketingstrategien zur Steigerung der Reichweite in SEO, Performance und Content
- Operatives Setup & Pflege von Kampagnen (Google Ads/Meta)
- Event-Messung via GTM (inkl. Consent Mode), GA4 oder Umami
- Abstimmung mit Entwicklung/Design (z. B. WordPress/Headless)
- Redaktionsplan, organische Postings, Paid-Anzeigen, Newsletter-Flows
- Koordination mit internen Teams und externen Agenturen/Freelancern
- HWG-konforme Ansprache, Datenschutz-Standards, seriöse Tonalität bei sensiblen Gesundheitsthemen
Requirements
- 3–5+ Jahre Erfahrung im digitalen Marketing (SEO/Performance/Content), idealerweise im Gesundheits-, E-Commerce- oder einem regulierten Umfeld
- SEO-Fundament: Informationsarchitektur, Tech-SEO, Content-Ops; nachweisbare organische Wachstumsprojekte
- Performance-Know-how: Kampagnenaufbau, Testing-Logik, Attributionsverständnis, Routine in KPI-Reports
- Tracking-Kompetenz: GTM/Consent-Frameworks, GA4 oder Umami; saubere Event-Modelle und UTM-Disziplin
- Web-Affinität: Zusammenarbeit mit Dev/Design; WordPress-Praxis, Grundkenntnisse HTML/CSS/JS von Vorteil
- Sehr gutes Deutsch (C1/C2), gutes Englisch; sorgfältige, verlässliche Arbeitsweise
- Nice to have: Erfahrung mit Telemedizin-/Apothekenprozessen, PR/Thought Leadership, Server-Side-Tracking
Benefits
- 30 Tage Urlaub bei einem attraktiven Gehaltspaket
- Gestalterischer Freiraum und Verantwortung: freie technische Entscheidungen und „You build it, own it“-Kultur
- Einzigartige Brancheneinblicke: Mitgestaltung der digitalen Infrastruktur in aufstrebendem Markt
- Hybrides und flexibles Arbeitsmodell: Kombination aus Remote-Arbeit und persönlichen Treffen
- Moderner und sinnvoller Tech-Stack: bewährte und moderne Technologien
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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