Data Analyst supporting the operation of virtual power plants at DieEnergiekoppler GmbH. Analyze data, improve marketing potential, and support client operations in an agile environment.
About the role
- Senior Data Analyst responsible for data engineering and visualization within media reporting. Collaborating with teams to unify marketing data and drive strategic decisions using BigQuery and Looker Studio.
Responsibilities
- Own and manage data pipelines and transformation logic within BigQuery
- Partner with data engineers to define schemas, clean and model data from Adverity, GA4, DV360, and other paid media and organic sources
- Design, build and maintain dashboards in Looker Studio (LookML) and other BI tools (e.g. Tableau, Power BI)
- Analyze paid media performance and customer journeys to identify trends, opportunities, and inefficiencies
- Collaborate with data engineers to refine data models in BigQuery
- Identify gaps in data collection and propose tracking enhancements
Requirements
- 3+ years of experience working in BigQuery (data modeling, transformation, SQL optimisation) in a performance marketing capacity
- Strong proficiency in SQL and experience with Looker Studio (LookML development ideal) or other viz platforms (Metabase etc…)
- Strong experience with BigQuery
- Familiarity with Python or R for exploratory data analysis would be a plus
- Strong understanding of digital media metrics (e.g. CTR, ROAS, CPA, CPV, engagement rate)
- Ability to translate data into actionable stories and stakeholder-friendly visuals
- Strong understanding analysing performance media data pulled from Google Ads, Google Analytics 4 (GA4), DV360, or paid social analytics
- Experience with Adverity, Segment, or similar data connectors
- Exposure to A/B testing frameworks and statistical analysis
- Understanding of data modeling best practices (e.g. dbt, Dataform)
Benefits
- Dynamic working: To keep that work-life harmony in check, we're flexible on where and when you work
- Above-statutory employer’s pension contribution: It matters, so we make sure it’s done properly.
- Private medical insurance: To keep you fighting fit and give you and your family peace of mind.
- Life assurance and income protection: We know it feels good to be covered, just in case.
- Calm Subscription: Now more than ever, it’s important to mind your mind!
- 25 days annual leave: This increases to 27 days after three years with us, and then increases every subsequent year up to a max. of 30 days
- Christmas closure: No need to save holiday days for the Christmas closure period. It's on us!
- Birthdays off: One extra day to celebrate your big day
- Summer hours: Between June and Aug we finish at 15.00 every Friday.
- Online coaching: Unlimited coaching via OpenUP
- Remote Working: Work abroad for up to one month a year.
- Bonus: Annual bonus paid on delivering above baseline target – 50% of all profit goes to bonus pot and is uncapped.
- Performance & Salary: Reviewed twice a year for everyone.
Job title
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