Engagement Manager at LiveRamp responsible for delivering global services in data collaboration. Collaborating with clients and internal teams to maximize service delivery and customer satisfaction in a hybrid environment.
About the role
- Manager, Digital Product enhancing e-commerce experiences at Boll & Branch. Balancing creativity and technical expertise to drive customer engagement and product development.
Responsibilities
- Own the entire product lifecycle, from discovery and technical scoping through launch, optimization, and performance tracking to deliver best-in-class digital experiences that address customer needs and meet defined business goals.
- Collaborate closely with Design, Engineering, and HQ stakeholders to cultivate a culture of experimentation and iteration, viewing every win or setback as a learning opportunity.
- Translate customer insights and technical considerations into clear, actionable product specifications that guide development and drive impact.
- Act as the daily point of contact for the Engineering team by attending standups, writing detailed requirements, and QAing features to ensure high-quality, timely delivery.
- Own backlog management, working with Engineering to prioritize initiatives while ensuring tickets are well-documented, up to date, and aligned with business priorities.
- Assess and size product opportunities to support roadmap decisions that focus on driving measurable business outcomes.
- Mine user feedback to uncover insights, diagnose pain points, and inform the product roadmap with a customer-first lens.
- Conduct user interviews and usability testing to validate hypotheses and inform product design decisions that enhance a user’s experience.
- Develop deep Boll & Branch product expertise to build features that elevate brand storytelling and integrate the online and in-store experience.
- Maintain a strong pipeline of testing ideas and execute a robust A/B testing strategy focused on improving site conversation rate and revenue growth.
- Monitor e-commerce funnel KPIs daily to summarize site performance as well as identify opportunities and issues that require action.
- Stay on top of the competitive landscape, identifying industry best practices, emerging trends, and innovation opportunities to inform product strategy.
- Be a proactive, hands-on problem solver and cross-functional leader, adept at juggling priorities, motivating teams, and driving execution.
- Deliver executional excellence for all projects (no project is too big or too small).
Requirements
- 4+ years experience working in a modern direct-to-consumer e-commerce organization.
- 2+ years experience in a product management role within a fast-paced, agile team.
- Demonstrated success in overseeing all elements of the product development lifecycle.
- Strong analytical mindset with a passion for hypothesis-driven development and data-informed decision-making.
- Proven ability to define, track, and act on product KPIs to drive performance.
- Proficiency in e-commerce platforms (e.g., Shopify) and web analytics tools (e.g., Mixpanel, Google Analytics).
- Deep understanding of digital customer journeys, with a strong ability to translate insights into clear roadmaps and technical requirements.
- Hands-on experience with A/B testing, user research, and experimentation frameworks to validate ideas and optimize experiences.
- Ability to quickly understand, simplify, internalize and communicate complex or technical concepts.
- Collaborative team player able to work effectively across all departments to meet goals and deadlines.
- Exceptional organizational and project management skills, with the ability to manage multiple priorities under tight deadlines.
- Ability to maintain a keen attention to detail, multitask, handle pressure, and meet deadlines in a fast-paced entrepreneurial environment.
- A positive, optimistic, can-do attitude, willing to jump in to support teammates.
- Hands-on experience using enterprise project management and issue/task tracking tools such as Jira, Asana, Monday, and Trello.
- Experience working with personalization or testing operating systems like AB Tasty or Optimizely is a plus.
- Experience with Segment and Looker is a plus!
Benefits
- Medical, Dental, Vision, and Life/AD&D insurance
- Commuter Benefits, HSA/FSA, STD/LTD, and Employee Assistance Program
- Family-Planning Services, Gender-affirming healthcare, and Health Advocacy Program
- Fitness Reimbursement Program, 401(k), Paid Time Off, and an Employee Discount
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