Product Marketing Manager solving complex challenges and managing business development for mixed - signal solutions focused on top consumer brands. Join Cirrus Logic's award - winning culture and contribute to innovation.
About the role
- Product Marketing Manager for Motorcycle at Bridgestone focusing on northern Europe. Responsible for marketing strategies, product testing events, and collaboration across regions.
Responsibilities
- Marketing of key products using a variety of marketing tools and initiatives.
- Development of media plans with a special focus on local specialized media and influencers.
- Organization and execution of local product testing events.
- Lead the planning and organization of local trade shows.
- Use centrally provided marketing assets to create local POS materials.
- Develop and organize sell-in contests and incentive programs for dealers.
- Manage existing partnerships and identify and establish new collaborations.
- Prepare, monitor, and optimize the marketing budget with a strong focus on achieving the highest possible ROI.
- Coordinate with the PR department to ensure appropriate media coverage.
- Primary responsibility for activities in the Central region (DACH + Nordics).
- Coordinate with the MC Marketing Manager SOUTH Europe to identify synergies and cost efficiencies.
Requirements
- Education: Completed commercial/vocational training and/or a university degree in Marketing, Business Administration, Communications, or a comparable field.
- Professional Experience: Experience in the motorcycle industry, ideally with strong product and market knowledge.
- Relevant marketing experience in a similar position.
- Solid MS Office skills (Excel, PowerPoint, Outlook).
- Language Skills: Business-fluent German and English, both written and spoken.
- High level of initiative, sense of responsibility, and strong team orientation.
- Excellent analytical and organizational skills combined with a structured, solution-oriented approach.
- Strong communication and networking capabilities.
- Ability to quickly understand complex matters and translate them into clear actions.
- Willingness to travel for occasional business trips.
Benefits
- Healthy work-life balance and well-being programs.
- Professional development and training opportunities.
- Corporate Social Responsibility activities.
- A diverse and inclusive team environment.
- Global and dynamic work environment.
Job title
Job type
Experience level
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Not specified
Degree requirement
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