Hybrid Analytics Engineer – Marketing Data

Posted 2 hours ago

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About the role

  • Analytics Engineer managing and analyzing marketing data at BARFER'S, a premium pet food company. Build datasets, tracking setups, and reports to drive insights and performance.

Responsibilities

  • Build and maintain clean marketing datasets in our modern stack (Airbyte, dbt, BigQuery)
  • Develop and manage tracking setups, including Google Tag Manager (GTM), GA4, and other marketing platforms
  • Create automated dashboards and reports (Metabase, BigQuery, GA4, Looker Studio) to track performance and KPIs
  • Translate business questions from Marketing into data requirements and actionable insights
  • Support advanced analytics projects such as attribution modeling, cohort and retention analysis, and A/B testing
  • Ensure data quality and consistency across marketing pipelines and tracking setups
  • Act as a bridge between Marketing and Data—serving as a sparring partner for stakeholders and a hands-on implementer

Requirements

  • 1–2+ years of experience in Data Analytics, BI, or Marketing Analytics (junior to mid-level profiles welcome)
  • Strong SQL skills; initial experience with dbt or similar transformation tools is a plus
  • Familiarity with GTM, GA4, Google Ads, Meta Ads, Klaviyo, and Shopify
  • Hands-on experience with tracking setups and GTM implementation (event tracking, e-commerce setup, testing, data layer)
  • Comfortable creating dashboards and reports (Metabase, Looker, Tableau, Power BI)
  • Analytical mindset: you enjoy turning data into actionable insights
  • Bonus: basic Python knowledge and an interest in marketing data science
  • German language skills are a minor plus

Benefits

  • Bring your dog to work!
  • A modern workspace in Berlin with the option to work remotely
  • Employee discount on all BARFER’S products
  • 30 days of annual vacation — and your birthday is a day off!
  • A €50 monthly BARFER’S card to treat yourself
  • An attractive compensation package, including discounts for the Deutschlandticket, JobRad, and more

Job title

Analytics Engineer – Marketing Data

Job type

Experience level

JuniorMid level

Salary

€40,000 - €55,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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