Hybrid Go-To-Market Manager, Content, Community

at AZX

• Job title: Go-To-Market Manager, Content, Community
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $100,000 - $125,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Seattle, United States

About the role

• Go-To-Market Manager developing go-to-market strategies and content for a startup specializing in AI transformation. Engaging with industry leaders and driving brand growth through effective marketing initiatives.

Responsibilities

• Develop and execute go-to-market plans that align messaging, content, events, and sales enablement with business objectives.
• Lead the development of compelling content that establishes thought leadership and market credibility.
• Translate complex topics such as AI, business transformation, and consulting solutions into clear, engaging, and relevant messaging.
• Plan, execute, and participate in industry events, conferences, executive briefings, and hosted experiences that drive engagement and pipeline.
• Build deep familiarity with the energy and utilities ecosystem, including emerging trends, challenges, and opportunities.
• Build relationships across the industry and feed market insights back into marketing and business strategy.
• Support partner marketing and joint go-to-market initiatives.
• Develop candidate marketing content and campaigns that attract top talent

Requirements

• 5+ years of go-to-market, content marketing, or integrated marketing experience
• Experience in energy, utilities, infrastructure, or adjacent regulated industries, as well as experience in fast-paced start-ups, is highly preferred.
• Strong background in content development and strategic communications, with the ability to identify and own initiatives.
• Hands-on experience planning and executing industry events, owned events, and field marketing programs.
• Experience and/or strong interest in AI, digital transformation, and data-driven technologies.
• Demonstrated experience supporting brand and growth initiatives in a B2B environment, ideally in consulting, professional services, and/or technology.

Benefits

• Competitive early-stage startup compensation (based on capabilities, experience, and location)
• Bonus eligibility
• Health insurance with meaningful coverage for dependents
• Flexible paid time off
• Equity
• Fully remote culture with a cluster of teammates in Seattle
• Training and learning opportunities
• Be part of a fast-growing, profitable, mission-driven company with industry-leading clients tackling the massive opportunity of AI transformation in critical industries.