Integrated Content Marketing Manager focused on developing and distributing global content for Attentive's marketing initiatives. Collaborating with teams across various formats and channels to drive international engagement.
Responsibilities
Create and manage a range of content formats, including: Long-form and thought leadership content, Research-led content, Customer stories and interviews (written and video), Short-form content for campaigns and social
Turn product, customer, and market insights into clear, compelling stories
Think strategically about content distribution across channels (web, email, social, events, webinars) working with locally based demand and customer manager
Repurpose and adapt content to maximise reach and impact
Partner with US-based Content, Product Marketing, and Research teams to localise and activate global content
Track performance and usage to understand what content is working and where to optimise
Requirements
5–8+ years of experience in B2B content marketing (SaaS or tech preferred)
Experience working across multiple content formats and channels
Strong point of view on content distribution and measurement
Comfortable collaborating cross-functionally with global stakeholders
Strong storytelling, editing, and project management skills
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