Intern in product marketing at Volkswagen, bridging market insights and product development from initial idea to production. Participate in lifecycle management and strategic marketing concepts.
About the role
- Director of Global Strategic Marketing leading strategic initiatives for $600 million Personal Care business. Collaborating with senior leadership and supporting innovation and commercial growth strategies.
Responsibilities
- Serve as a key member of the Personal Care senior leadership team and share responsibility for division-wide business priorities
- Work closely with the global Personal Care general manager to implement and drive the Personal Care strategy
- Identify, develop, and drive key strategic initiatives to enable profitable growth for the Personal Care business
- Help shape and implement the Personal Care global strategy
- Lead the annual strategic planning process and support Board of Director and Investor presentations and communications
- Identify, coordinate and recommend merger & acquisition targets for Personal Care
- Collaborate with the regional Marketing and Sales team to realize commercial initiatives by utilizing market research, business intelligence and competitive analyses
- Support the development of customer development roadmaps and market trends
- Partner with the regional Marketing team and Technology team across five areas of innovation: (1) new project ideation, (2) project pipeline management, (3) new product introduction sales performance, (4) technical service projects and (5) management of customer briefs
- Collaborate with regional Marketing on business case development and manufacturing strategies
- Key stakeholder in the innovation process (project ideation / identification, innovation pipeline management and responsible for working with Sales and R&D to commercialize new product introductions
Requirements
- A minimum of a Bachelor’s degree in a technical field (science, math or engineering)
- 10+ years in a strategic and/or technical role influencing commercial and innovation in B2B market
- Strong experience in the Specialty Materials Industry and consumer products
- Strategic & analytical thinking skills, collaborative style, and executive presence
- Ability to be a self-starter, work independently, and function at both strategic and operational levels
Benefits
- industry competitive salary and benefits
- pay-for-performance incentive plans
- dynamic and challenging environment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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