Analista de CRM Pleno managing strategic CRM campaigns using Braze. Collaborating with marketing and technology teams to optimize user journeys and engagement strategies.
About the role
- VP leading Customer Engagement Team at Analytic Partners, providing analytics solutions for major brands. Manage a portfolio of Fortune 500 clients to drive impactful business decisions.
Responsibilities
- The Customer Engagement Team (CET) is the analytic and consultative backbone of Analytic Partners.
- You will advise and partner with large, well-known businesses, many of which are Fortune 500 or 100 companies.
- You will work as part of a team, spending a portion of your day collaborating with colleagues and customers and part of your day working independently.
- Strategically manage a portfolio of accounts (Customer Portfolio commensurate to VP level) and provide thought leadership to delight the customer.
- Manage towards revenue goals, work with customer to identify white space and mutually beneficial opportunities to incrementally build the analytics program with the customer(s).
- Contribute to the company’s overall growth by supporting and collaborating with the business development function to drive new customer acquisition and lead generation activities.
- Partner with other CET Director and VP account leadership across regional offices to ensure sufficient and balanced resourcing for active and planned revenue.
- Train and coach new & existing team members, guiding career growth and leading performance management discussions.
- Lead by example; Communicate, embody, and advocate for Analytic Partners vision and values.
Requirements
- Bachelor’s degree or higher, with preferred major in on of these fields or related field: Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing
- 15-20+ years of experience with marketing mix modeling, unified measurement, digital media analysis, business focused analytics, advertising effectiveness analysis or other related statistical modeling experience
- Proven success with customer delivery of advanced analytics programs
- Highly analytical with strong problem-solving skills and attention to detail
- Strong Project Management skills with the ability to organize and prioritize schedules
- Experience managing and leading other people leaders and teams, to perform and achieve their full potential
- Experience leading a customer portfolio, and working with senior customer stakeholders & C-suite
- Experience leading customer renewal strategy and contracting
- Experience leading upselling and growing a customer’s scope of work
- Experience managing and leading a P&L
- The ability to travel domestically and/or internationally
- Excellent verbal and written communication skills
- Proficient working knowledge of Microsoft PowerPoint and Excel
Benefits
- E-Verify program participation
- Opportunities to achieve their best in a diverse environment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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