Performance Marketing Manager for B2B at ZweiDigital improving client visibility through Social Ads campaigns. Collaborating with design teams and managing project performance and strategies.
About the role
- Marketplace & PPC Manager at Alpurial managing Amazon and multi-platform growth strategies. Driving performance and scaling listings along with marketing collaboration in the hybrid environment.
Responsibilities
- Independent management and optimization of our marketplace presences (focus: Amazon Seller & Vendor Central and prospectively additional platforms)
- Performance-driven planning, management and scaling of PPC campaigns (Amazon Advertising, DSP, Sponsored Ads)
- Accountability for revenue, margin and performance targets (ROAS, ACoS, conversion rate)
- Creation and optimization of listings (titles, keywords, images, A+ Content, Brand Stores) with an emphasis on SEO and conversion
- Ongoing reporting, performance analysis and definition of actions to enable scaling
- Collaboration with logistics, marketing and management to ensure smooth growth operations
- Monitoring competitors, trends and platform updates
Requirements
- Minimum 3 years’ experience in marketplace management and performance marketing, ideally in a D2C or e-commerce environment
- Demonstrable success in budget management and PPC campaign optimization
- Confident user of relevant tools (e.g., Amazon Advertising Console, Helium10, Perpetua, Excel, BI tools)
- Analytical mindset, structured way of working and enthusiasm for data-driven decision-making
- Entrepreneurial mindset and eagerness to actively shape growth
- Experience with or interest in products for dogs & horses is a plus — but not mandatory
Benefits
- Autonomy: You take responsibility and see directly the impact of your work
- Flexibility: Hybrid working model & flexible hours
- Development: Access to training, conferences and learning platforms
- Competitive salary & employee discounts on our premium products
- Team & Culture: Young, motivated team with real drive and an open feedback culture
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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