Support the development and implementation of Trade Marketing strategies for product launches at Essity. Analyze data and create presentations for partners and teams.
About the role
- Senior Marketing Manager at ETL Service Center overseeing integrated marketing activities and digital projects. Collaborating with various departments to drive lead generation and brand positioning in Berlin.
Responsibilities
- integrierte Marketingaktivitäten: strategische Beratung, Konzeption, Maßnahmenumsetzung und Ergebniskontrolle
- Steuerung digitaler Projekte und Kampagnen unter Berücksichtigung der passenden Marketinginstrumente
- Steuerung der Positionierung und des Corporate Designs
- Implementierung und Umsetzung von Marketing-Kampagnen zur Leadgenerierung
- enge Zusammenarbeit mit Fachbereichen sowie Redaktion, Produktion, Grafik, Event und Web-Development
- Definition und Nachhalten von KPIs sowie Controlling von Budgets
Requirements
- abgeschlossenes Studium oder Ausbildung im Bereich Wirtschafts-, Kommunikations- oder Medienwissenschaften
- mehrjährige Berufserfahrungen in verantwortlichen Positionen, idealerweise im Agenturumfeld
- versierter Umgang mit Projektmanagement-Tools (z.B. Asana), CRM/Marketing Automation Tools wie Hubspot und WordPress
- Eigenschaften: Teamfähigkeit, Verantwortungsbewusstsein, Freundlichkeit, Kommunikationsstärke, Eigeninitiative, strukturierte und lösungsorientierte Arbeitsweise mit unternehmerischer Denkweise
Benefits
- strukturierte Onboarding-Maßnahmen
- flexiblen Arbeitszeiten
- attraktives Vergütungspaket mit BVG-Ticket Zuschuss
- attraktive Mitarbeiterangebote von starken Marken
- Diensthandy zur privaten Nutzung
- regelmäßige Teamevents
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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