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About the role
- Group Director of Membership at Aethos, responsible for building and leading the global membership business. Define strategy, oversee growth, and deliver an exceptional member experience.
Responsibilities
- We are hiring a Group Director of Membership to build and lead the global Aethos Club membership business.
- You will define the commercial strategy, pricing architecture, benefits, partnerships, and overall value proposition.
- You will own full accountability for membership acquisition, retention, and revenue growth across the entire portfolio.
- You will continuously evolve the global Aethos membership offerings to ensure they remain differentiated, competitive, and aligned with the Brand.
- You will shape and execute a global membership marketing strategy that elevates Aethos club awareness and desirability in target markets.
- You will build and maintain membership performance dashboards that track funnel performance, revenue, retention, engagement, NPS, and profitability metrics.
- You will own the entire membership technology stack, including CRM and data platforms, website and mobile apps, payment and billing systems.
- You will champion alignment between hotels, clubs, and the broader guest journey.
Requirements
- Bachelor’s degree in Business, Finance, Economics, or Hospitality Management; a Master’s degree is an advantage.
- 5+ years of experience in a senior membership role, preferably in hospitality or private member’s club.
- Proven track record of owning a P&L and delivering sustained revenue growth and profitability.
- Demonstrated success in designing and launching membership products.
- Strong experience with CRM systems, digital ecosystems, and data-driven commercial decision making.
- Experience negotiating partnerships and managing relationships with high-profile stakeholders or brand partners.
- Background working closely with operations teams and launching new locations or products.
- Highly commercial and analytically strong, with excellent financial literacy.
- Comfortable in an entrepreneurial, fast-paced, multi-market environment.
Benefits
- A dynamic and collaborative team
- Opportunities for professional growth
- Exposure to a fast-paced international multi-property business
- Hybrid work
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