Senior Marketing Manager implementing M&M’s business model in China. Leading brand management and digital strategy development.
About the role
- Content Marketing Analyst responsible for content creation and management for Brazil's largest rural management platform. Engage with digital marketing strategies using SEO and automation tools.
Responsibilities
- Content Management: responsible for all content activities across email, blog, social media, webinars, and premium downloadable assets (e.g., e-books, whitepapers).
- SEO & Continuous Improvement: manage the blog not only by publishing content but also by proposing technical improvements to maximize conversion.
- Social Media: build the content calendar and publish on social channels, strategically integrating them with launch schedules and premium assets.
- Performance: analyze campaign performance data across platforms such as Google Analytics and social networks, generating insights and recommendations for adjustments and optimization.
Requirements
- Bachelor's degree in Marketing, Social Communication, Advertising or related fields.
- Knowledge of digital marketing and inbound marketing, SEO, and Google Analytics.
- Experience with HubSpot (or similar), automation workflows and nurture sequences.
- Excellent command of Portuguese, with strong persuasive writing (copywriting) skills and the ability to adapt to different formats and channels.
- Familiarity with AI tools.
- Comfortable with technology and willing to learn tools like Cursor and GitHub for content creation.
- Differentiators that stand out here:
- Experience in SaaS companies and/or the agribusiness sector will be an advantage.
- Experience with Cursor and GitHub will be a plus.
Benefits
- 🏙️ Hybrid model — in-office 1 day per week in Porto Alegre, RS, and 4 days remote (home office).
- 🚌 Transportation allowance — to support your commute.
- 🍽️ Meal or food allowance via Caju — flexibility to use at grocery stores, restaurants, or delivery.
- 🏠 Home office allowance via Caju — extra support to cover utilities and internet and to improve your home workspace.
- 🦷 Dental plan (national coverage) — for you and your family.
- 🩺 Bradesco health plan (national coverage) — no waiting period, covering you and your family from day one.
- 🧠 Caju Saúde — two free sessions per month with psychologists and nutritionists.
- 💪 Wellhub — easy access to gyms and physical and mental wellness platforms.
- 🎉 Birthday day off — one day off during your birthday month to celebrate however you like.
- 💳 Partnership with Creditas — loans at lower interest rates if you need financial relief.
- 🎓 Development support — hard-skills and soft-skills content to support your learning.
- 🚀 Referral program — recommend great people for our team and earn a Caju reward!
Job title
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