SME Analyst partnering with business units for effective campaign execution and reporting. Analyzing data to drive decisions and mentoring teams for enhanced performance.
Responsibilities
SME specialists who partner with business units to create value adding campaigns and sustainable comprehensive reporting.
Analysing trends, audience engagement, and customer journeys to determine effective campaigns and optimization opportunities.
Manage leads generation across Card Issuing portfolio.
Drive improvement of campaign performance and successes regarding target market, quality of data, relevance of offer, customer experience, and customer requirements.
Track and report on client campaigns and initiatives.
Subject Matter Expert on management information and business intelligence reporting requirements and related solutions.
Guide and mentor team members on data manipulation and analytical techniques to provide insights and recommendations that support decision making.
Requirements
Bachelor`s Degrees and Advanced Diplomas: BMI - Business Management and Informatics
Experience in management information and business intelligence reporting
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