Director of Customer Engagement leading AAA Life’s member communication journey from application to policy issuance. Spearheading omni-channel engagement strategy to improve member experience and retention.
Responsibilities
Operating within the core values and operating principles of the organization, as the Director of Customer Engagement, you will be in a transformative leadership role responsible for defining and delivering AAA Life’s member communication journey—from application to policy issuance, through policy servicing, and ultimately to beneficiary settlement.
You will spearhead the design, governance, and execution of a robust, omni-channel engagement strategy focused on improving the member experience, increasing retention, and accelerating time-to-settlement for beneficiaries.
You will serve as the enterprise owner of AAA Life’s forthcoming member engagement platform while providing leadership over brand governance, creative development, and message alignment across the organization.
In partnership with cross-functional teams, you will ensure the right message reaches the right member at the right time—balancing compliance, impact, and brand consistency—while driving continuous optimization using data and A/B testing.
Requirements
Bachelor’s degree in Business, Communications, Marketing, or a related field, or equivalent professional experience.
Demonstrated experience in customer lifecycle communications, customer experience, marketing automation, CRM, or member engagement roles, ideally within insurance, financial services, or other regulated environments.
Experience implementing or managing omni-channel customer engagement platforms with measurable impact on customer behavior, retention, or engagement outcomes.
Knowledge of segmentation strategies, experimentation (e.g., A/B testing), journey orchestration, creative development, and communication compliance requirements.
Experience leading teams, collaborating across functions, and influencing stakeholders to support shared objectives.
Ability to analyze complex information and communicate insights clearly through presentations, storytelling, and data visualization.
Technical Support Manager responsible for technical inquiries at TomTom's automotive solutions. Delivering high - quality support and collaborating with various teams.
Technical Success Manager II at TomTom delivering technical support for automotive solutions. Collaborating with teams to enhance customer experience in a cross - functional role.
Coordenador de Customer Success atuando em empresa de tecnologia especializada em soluções SaaS. Direcionando equipe e operações com foco em engajamento de clientes e resultados financeiros.
Senior Customer Success Manager at ProductPlan ensuring customers realize full value of software solutions. Managing lifecycle from onboarding to renewal to drive satisfaction and product adoption.
Scaled Customer Success Manager at Minga enhancing customer onboarding and adoption. Focused on digital engagement strategies for schools using educational software.
Customer Success Manager enhancing client outcomes through bridge building in facility management software. Supporting public organizations with a focus on relationship management and software training.
Customer Success Manager helping customers successfully integrate Pontosense technology into their operations. Guiding adoption and collaborating with Sales, Product, and Operations teams.
Customer Success Manager defining successful adoption and guiding customers at Pontosense. Collaborating with Sales, Product, and Operations to enhance customer experience.
Customer Success Manager responsible for helping B2B SaaS customers in the public sector achieve desired outcomes. Collaborating with cross - functional teams to provide exceptional service and support.
Customer Success Manager ensuring B2B SaaS clients in the public sector achieve their goals. Collaborating with cross - functional teams and building relationships with key stakeholders.