Creative Strategist for Performance Advertising at The Better Cat, developing ad strategies and creative ideas. Collaborate directly with the Founder & CMO for marketing campaigns.
About the role
- Creative Strategist focusing on Meta Ads at AAADS® in Köln, developing innovative ad strategies and analyzing performance metrics in a hybrid work environment.
Responsibilities
- Develop high-performance concepts for Meta Ads (Facebook & Instagram)
- Write razor-sharp briefings and scripts for the design team and external content creators
- Analyze performance metrics and develop new winning creatives
- Continuously conduct market and competitor analyses
- Collaborate with the team to optimize creative work and media buying
Requirements
- 2 to 3 years of relevant professional experience in Creative Strategy, Paid Social, or Performance Marketing
- Understanding of Meta’s algorithm and best practices
- Analytical mindset with experience using Ads Manager
- Proactive and independent working style
- Fluent German (spoken and written) and a good sense for conversion-driven copy
Benefits
- Hybrid work in our modern office in the heart of Cologne
- Rooftop terrace, espresso machine, and draft beer tap included
- We provide a MacBook and the best possible work equipment
- Flexible working hours
- Home office options
- We pay for your Urban Sports Club membership
- Friendly working environment, flat hierarchies, fun team events (🏓🥂✨) — and if you have a dog, they’re welcome in the office!
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