Hybrid Mass Communications Specialist

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About the role

  • Mass Communications Specialist at A21 developing email marketing strategies to engage supporters. Collaborating with global teams and crafting compelling messaging for various platforms.

Responsibilities

  • Develop, implement, and manage A21’s email marketing strategy to engage, inform, and activate supporters.
  • Build and schedule newsletters, fundraising appeals, event promotions, and supporter journeys.
  • Write compelling, mission-driven email copy that aligns with A21’s brand voice and inspires action.
  • Utilize marketing automation tools to nurture supporter journeys and strengthen long-term engagement.
  • Leverage segmentation and personalization to create targeted content.
  • Analyze performance metrics and conduct A/B testing to optimize future campaigns.
  • Monitor deliverability, list health, and ensure compliance with email marketing regulations.
  • Stay informed on industry trends, tools, and best practices to refine A21’s email strategy.
  • Craft impactful messaging for email, web, social media, and print materials.
  • Translate complex information into clear and accessible language for global audiences.
  • Collaborate with internal teams to create assets that support campaigns, initiatives, and events.
  • Contribute to monthly campaigns, newsletters, blogs, and educational content in partnership with global teams.
  • Assist with team scheduling, meeting preparation, reporting, and documentation.
  • Help manage project management tools and maintain organized systems for tracking campaigns and content.
  • Support research efforts and gather information to inform marketing strategies.

Requirements

  • An undergraduate degree in Business, Communications, Marketing or related field.
  • 2+ years of experience in email marketing.
  • Strong copywriting and storytelling skills with the ability to craft clear, engaging, mission-aligned messaging.
  • Experience using email marketing platforms such as Mailchimp, HubSpot, or Campaign Monitor.
  • Familiarity with HTML for email formatting and design.
  • Proficiency in graphic design tools such as Canva or Adobe Creative Suite is a plus.
  • Ability to analyze data and translate insights into actionable improvements.
  • Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.
  • Strong interpersonal and professional communication skills.
  • Ability to work collaboratively across organizational and geographical boundaries.
  • Strategic, analytical, and systems-oriented thinking.
  • Passion for A21’s mission and understanding of nonprofit marketing principles.
  • Fluency in English.

Benefits

  • Health insurance
  • Flexible work arrangements
  • Professional development opportunities

Job title

Mass Communications Specialist

Job type

Experience level

JuniorMid level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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