Lead Brand and Communications for Skylum, enhancing global identity in photo editing tools. Work with a collaborative team to engage creators and professional users.
About the role
- Assistant Director overseeing marketing and fundraising campaigns for Duke Alumni Engagement and Development. Designing marketing strategies and building partnerships to enhance alumni engagement and donor support.
Responsibilities
- Oversee direct marketing, fundraising campaigns, and promotion for programs within Duke Alumni Engagement and Development (AED) and Marketing, Communications & Stewardship (MCS)
- Design and implement marketing strategies and communications plans that aid in achieving fundraising and/or program goals
- Build and manage long-term relationships with assigned partners within AED, schools, and units across campus
- Develop and implement integrated event marketing plans to maximize attendance at key AED events
- Oversee AED advertising objectives across all media channels
- Collaborate with creative teams to make recommendations and execute tactics
- Coordinate multi-channel marketing efforts with all MCS partner teams and MCS program leads
- Lead market and audience research and implement engagement and fundraising best practices
- Plan and lead meetings, working sessions, timelines, budgets, and asset creation for projects
Requirements
- Bachelor's degree and 5 -7 years of relevant marketing and/or communications work with increasing levels of responsibility
- Demonstrated excellence in messaging and brand development
- Experience developing and implementing effective direct marketing campaigns across multiple channels
- Experience and comfort managing design, video, and other multimedia production projects
- Experience in event marketing, digital marketing, social media, and market/audience research to develop communications plans preferred
- Knowledge of educational engagement or fundraising, higher education issues, research universities, and Duke University preferred
- Agency experience preferred.
Benefits
- Duke provides comprehensive and competitive medical and dental care programs
- Generous retirement benefits
- A wide array of family-friendly and cultural programs to eligible team members
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