Define and execute a comprehensive digital experience strategy across all lines of business driving modernization and transformation initiatives.
Provides leadership for the design and execution of seamless, personalized member journeys across all digital touchpoints.
Drive the adoption of emerging technologies to enhance member engagement and operational efficiency.
Leads the design and execution of digital onboarding and member journeys.
Sets the strategic direction for the mobile app and website, prioritizing modernization and transformation.
Defines and governs association-wide UI/UX standards and lead a Center of Excellence.
Collaborates across technology, product, and experience teams to ensure digital design assets are implemented effectively.
Ensures digital delivery meets performance standards, SLAs, and compliance requirements.
Monitors key performance indicators (KPIs) using data to drive continuous improvement and member satisfaction.
In partnership with LoB leaders, prioritizes digital investment and resource deployment.
Communicates digital priorities to executive and frontline leaders.
Builds and oversees a team of employees for assigned functional area through ongoing execution of recruiting, development, retention, and performance management.
Requirements
Bachelor’s Degree OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
10 years of progressive leadership experience in digital strategy, product management, or user experience.
8 years of people leadership experience in building, managing and/or developing high-performing teams
Extensive experience leading digital transformation initiatives and managing digital product portfolios across multiple platforms.
Demonstrated experience in defining and implementing successful digital strategies that align with overall business objectives and enhance customer satisfaction.
Proven ability to lead and manage large, cross-functional agile teams, including product managers, designers, and engineers, using agile development methodologies.
Proven ability to lead and manage UI/UX resources, driving design governance and strategic prioritization across a complex organization.
Significant experience in leveraging data and analytics to drive digital experience improvements.
Deep understanding of user-centered design principles, mobile-first design, and emerging technologies such as AI, personalization, and cloud computing.
Experience managing significant digital budgets and prioritizing investments to maximize ROI.
Benefits
comprehensive medical, dental and vision plans
401(k)
pension
life insurance
parental benefits
adoption assistance
paid time off program with paid holidays plus 16 paid volunteer hours
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