Social Media Executive responsible for managing and implementing the company’s social media strategy. Creating content, engaging with online community and analyzing performance metrics.
About the role
- Creative Social Media Manager developing strategies and high-quality video content for Affinity's social presence. Engaging VCs and PE professionals to build brand awareness in the private capital community.
Responsibilities
- Develop and execute comprehensive social media strategies across LinkedIn, Twitter/X, Reddit, YouTube, and emerging platforms
- Build authentic community engagement and thought leadership presence within private capital circles
- Create platform-specific content strategies that drive awareness, engagement, and qualified traffic
- Produce high-quality video content including thought leadership interviews, product demos, customer testimonials, and educational content
- Track and report on key social media metrics including engagement, reach, traffic, and lead generation
Requirements
- 5-7 years of B2B social media experience with proven track record building engaged communities and driving business results
- Advanced video production skills including shooting, editing, and post-production using professional tools (Adobe Creative Suite, Final Cut Pro, or similar)
- Reddit expertise with demonstrated ability to build authentic community presence and engagement
- B2B SaaS or fintech social media experience preferred, with understanding of longer sales cycles and complex buying decisions.
Benefits
- Health Benefits: We cover both you and your dependents' healthcare, dental, and optical insurance premiums and offer flexible personal & sick days to support your well-being.
- Retirement Planning: We offer a pension plan through SmartPension to help you plan for your future.
- Learning & Development: We provide an annual education budget and a comprehensive L&D program.
- Wellness Support: We reimburse monthly for things like home internet, meals, and wellness memberships/equipment to support your overall health and happiness.
- Team Connection: Virtual team-building activities and socials to keep our team connected, because building strong relationships is key to success.
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