SEO Specialist in a digital marketing agency developing and managing comprehensive SEO strategies for various clients' growth. Collaborating with cross-functional teams for effective SEO implementations.
Responsibilities
Measure and track site ranking factors, keywords, internal and external links, and site content
Review and audit clients’ sites to drive change that complies with current best practices
Perform SEO Audits and drive the implementation roadmap of on-page optimization
Be the leading figure in SEO Audit Presentations & the driver of new SEO insights on a weekly basis, on Technical & Content SEO improvements
Perform comprehensive keyword research and analysis to identify valuable opportunities for content optimization and improved visibility
Monitor the performance of clients’ SEO strategies and provide recommendations for ongoing optimization
Stay current with search engine trends to develop and improve SEO practices within the agency
Report on all clients’ important KPIs, using reporting & presentation tools
Help our clients implement the tasks and projects agreed with our SEO team, using project management skills, guidance and training when needed
Collaborate with cross-functional teams, including content creators, web developers, and designers, to ensure SEO best practices are integrated into all aspects of website development and content creation
Work with editorial and marketing teams to drive SEO in content creation and content programming
Conduct competitor analysis to identify opportunities for differentiation and develop strategies to outperform competitors in search rankings
Requirements
**Be a Sleeder**: Our Values are 1) ***Ownership ****2)**** Adaptability ****3)**** Resilience ****4) ****Positivity ****5}**** Human Passion***
**2-4 years of experience as an SEO Specialist** or in a similar role, preferably in an agency environment
Bachelor’s degree
Understanding of SEO core elements including, but not limited to, on-page and off-page tactics, optimization of site navigation, internal linking structure, URL structure, title tags, and meta descriptions
Familiarity with content management systems (CMS) and website analytics platforms
Experience in SEO Optimization for News Portals
Ability to start and complete an SEO Audit independently
A functional understanding of HTML and CSS
Identify and troubleshoot technical SEO issues, such as crawling errors, indexing problems, pagespeed issues, XML sitemaps & robots.txt errors, and schema markup, and implement appropriate solutions
Ability to have challenging, but productive business conversations
Strong analytical skills, with a data-driven approach
Ability to extract trends and insights from complex data sets
Understanding of business-related concepts and the interrelationship between key metrics
Knowledge of ranking factors and search engine algorithms
Stay up-to-date with the latest trends, algorithm updates, and industry best practices in SEO to ensure our strategies remain cutting-edge and effective
Knowledge and hands-on experience with basic SEO tools such as Google Search Console and Screaming Frog
Familiar with Google Analytics and basic reporting capabilities
Familiar with Google Sheets or/and Microsoft Excel
Knowledge and hands-on experience with Keyword Research and SEO Competition analysis tools such as SEMRush, Ahrefs, etc will also be appreciated
Strong communication and interpersonal skills to collaborate effectively with cross-functional teams and clients
**Fluency in** **Greek** and English
Benefits
Private health insurance
Unlimited access to Udemy Business Platform (more than 17.000 top rated courses)
Continuous training and education for all your learning and development needs
Remote working 2-3 days per week **#LI-Hybrid**
Alterlife Exclusive subscription deals
Customer Discounts
Competitive salary matching the candidate’s skills and experience
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