Hybrid SEO Specialist

Posted 12 hours ago

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About the role

  • SEO Specialist developing data-driven content and technical strategies for LXT's online presence. Collaborating with various teams to enhance SEO performance in Hyderabad.

Responsibilities

  • Develop data-driven content strategies to increase organic visibility
  • Conduct comprehensive keyword research and competitive analysis
  • Create SEO-optimized content independently (blog posts, landing pages, website copy, etc)
  • Optimize existing content and identify content gaps
  • Monitor content performance and derive actionable recommendations
  • Brief writers on new content, and edit their articles before publication
  • Optimize website architecture and internal linking structure in WordPress
  • Identify and resolve technical SEO issues (crawling errors, indexing problems, duplicate content)
  • Improve Core Web Vitals, page speed, and mobile usability
  • Implement structured data (schema markup) and monitor technical website health
  • Ensure proper XML sitemaps, robots.txt, and canonical tag implementation
  • Collaborate with external developers when major technical changes are needed
  • Experience building high-quality backlinks
  • Create meaningful SEO reports and dashboards in Looker Studio
  • Conduct regular SEO audits and track KPI performance
  • Analyze data from Semrush, Google Search Console, and GA4 to inform strategy

Requirements

  • 3-5 years of proven SEO experience with demonstrable results
  • Strong expertise in both content optimization and technical SEO
  • Excellent writing skills with the ability to create engaging, SEO-optimized content
  • Ability to translate complex topics into clear, accessible content
  • Awareness of AI products and services
  • Expert-level knowledge of Semrush
  • Proficient with Google Search Console, Google Analytics 4, and Looker Studio
  • Solid experience working with WordPress
  • Understanding of HTML, CSS, and basic JavaScript
  • Ability to implement SEO-relevant changes independently
  • Analytical mindset with strong problem-solving skills
  • Highly organized and self-motivated to work independently
  • Strong communication skills to explain technical concepts clearly
  • English Fluency

Benefits

  • Health insurance
  • Flexible work arrangements
  • Professional development

Job title

SEO Specialist

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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