GE
GenworthProduct Marketing Writer
Product Marketing Writer crafting clear, persuasive content for CareScout's long - term care products and services. Collaborating with marketing and product teams to shape messaging and brand voice.
About the role
- Write thoughtful, creative and concise English UX copy that helps our members understand and act on their health data.
- Co-create with AI, integrating it into your writing process in a way that’s purposeful and creative.
- Work together with our feature squads in content design all the way from feature discovery work to in-app copy implementation, driving relevant review and approval processes.
- Design and refine prompts to guide our in-app AI Advisor toward tone-aligned, high-quality language.
- Collaborate cross-functionally to ensure clarity and consistency in our health guidance across touchpoints.
- Advocate for Oura’s signature tone of voice across both human- and AI-generated content.
Requirements
- Proven hands-on UX writing experience, preferably in the field of health and/or wellness communications.
- A strong understanding of tone, clarity, and emotional nuance in digital products, and the ability to work within an established voice.
- Demonstrated experience using AI or LLMs as creative tools whether for prompting, prototyping, or scaling.
- Curiosity and openness: you’re someone who learns fast, iterates often, and communicates well across disciplines.
- A genuine passion for helping people live better, healthier lives through accessible technology and compassionate language.
Benefits
- Oura is proud to be an equal opportunity workplace.
- We celebrate diversity and are committed to creating an inclusive environment for all employees.
- Individuals with disabilities are provided reasonable accommodation to participate in the interview process and receive benefits.
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
MI
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