Senior Performance Analyst at Dasa optimizing digital marketing strategies. Focused on data - driven decisions and performance improvement to drive health outcomes in Brazil.
About the role
- Industry Executive role in Media & Entertainment sales team at TransUnion. Working with partners and prospects across multiple advertising and publishing verticals to generate revenue opportunities.
Responsibilities
- Work with current partners and new prospects across several verticals including Connected TV, Programmatic Advertising, Web Publishing, Video Publishing, and Media Measurement
- Engage in prospecting activities including outbound communications, in-person meetings, and attending trade shows & conferences to create revenue-generating opportunities
- Direct pipeline generation, leveraging sales development, marketing, and lead generation teams
- Understand customer needs, articulate TU’s value proposition, respond to RFPs, create proposals and lead negotiations until contracts are signed and the opportunities are closed
Requirements
- 5+ years of enterprise sales experience selling to Global 1000, midmarket, or emerging verticals
- Experience delivering a complete solution for the data-driven marketing or analytics (CXO)
- Advanced understanding of audience and identity data in support of media sales in one or more of the following verticals: Connected TV, Programmatic Advertising, Web Publishing, Video Publishing, and Media Measurement verticals
- Experience around identity management, identity resolution, device/identity graphs, advanced TV, online and offline data, measurement and attribution plus monetization strategies
Benefits
- Flexible time off for exempt associates
- Paid time off for non-exempt associates
- Up to 12 paid holidays per year
- Health benefits (including medical, dental, and vision plan options and health spending accounts)
- Mental health support
- Disability benefits
- Up to 12 weeks of paid parental leave
- Adoption assistance
- Fertility planning coverage
- Legal benefits
- Long-term care insurance
- Commuter benefits
- Tuition reimbursement
- Charity gift matching
- Employee stock purchase plan
- 401(k) retirement savings with employer match
- Access to TransUnion’s Employee Resource Groups
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