Industry Executive role in Media & Entertainment sales team at TransUnion. Working with partners and prospects across multiple advertising and publishing verticals to generate revenue opportunities.
Responsibilities
Work with current partners and new prospects across several verticals including Connected TV, Programmatic Advertising, Web Publishing, Video Publishing, and Media Measurement
Engage in prospecting activities including outbound communications, in-person meetings, and attending trade shows & conferences to create revenue-generating opportunities
Direct pipeline generation, leveraging sales development, marketing, and lead generation teams
Understand customer needs, articulate TU’s value proposition, respond to RFPs, create proposals and lead negotiations until contracts are signed and the opportunities are closed
Requirements
5+ years of enterprise sales experience selling to Global 1000, midmarket, or emerging verticals
Experience delivering a complete solution for the data-driven marketing or analytics (CXO)
Advanced understanding of audience and identity data in support of media sales in one or more of the following verticals: Connected TV, Programmatic Advertising, Web Publishing, Video Publishing, and Media Measurement verticals
Experience around identity management, identity resolution, device/identity graphs, advanced TV, online and offline data, measurement and attribution plus monetization strategies
Benefits
Flexible time off for exempt associates
Paid time off for non-exempt associates
Up to 12 paid holidays per year
Health benefits (including medical, dental, and vision plan options and health spending accounts)
Mental health support
Disability benefits
Up to 12 weeks of paid parental leave
Adoption assistance
Fertility planning coverage
Legal benefits
Long-term care insurance
Commuter benefits
Tuition reimbursement
Charity gift matching
Employee stock purchase plan
401(k) retirement savings with employer match
Access to TransUnion’s Employee Resource Groups
Job title
Senior Industry Executive – Adtech, Marketing Solutions
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