Intern in product marketing at Volkswagen, bridging market insights and product development from initial idea to production. Participate in lifecycle management and strategic marketing concepts.
About the role
- Marketing Manager developing and implementing marketing concepts and actions for health insurance. Collaborating with teams and coordinating projects in the health insurance industry.
Responsibilities
- Contribute to the development and implementation of marketing concepts and initiatives
- Participate in preliminary studies and implementation projects in accordance with the product development process
- Develop and maintain digital advisory tools (extranet, intranet and internet content)
- Ongoing coordination with comparison software providers, rating agencies and the trade press (in particular quality assurance, information provisioning, etc.)
- Design, create and update sales and argumentation materials of all kinds (e.g., brochures, flyers, presentations, e-papers, etc.)
- Develop and implement campaigns and promotions (possibly together with external service providers)
- Prepare market and competitor analyses / comparisons
- Coordinate internal and external service providers
- Support the preparation and, where applicable, execution of events (including creating presentations)
Requirements
- Completed vocational training as an insurance and financial services clerk and/or further qualification as an insurance specialist or business economist, or a comparable degree or relevant further training
- Good subject-matter knowledge in the field of health insurance
- Strong affinity for marketing and sales-related topics
- Excellent communication skills
- Strong digital affinity
- Proficient in MS Office
- Highly flexible and team-oriented
Benefits
- Your workplace is located at our company headquarters with short hierarchies and decision-making paths, in the heart of the Nuremberg metropolitan region
- A good work–life balance – flexible working hours without core hours
- Option for hybrid working after successful onboarding
- 30 days of vacation – plus additional days off on 24/12 and 31/12
- Option to convert part of the special payment into five additional vacation days
- 13.3 monthly salaries per year (holiday and Christmas bonuses)
- Capital-forming benefits and company pension plan
- Exclusive employee offers on our group’s products
- Comprehensive corporate health management
- Deutschlandticket for €15.60, an in-house staff restaurant, BusinessBike program and much more
Job title
Job type
Experience level
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Not specified
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