Student assistant role supporting internal and external communication at Fraunhofer FHR. Engaging in various tasks including editing and content creation for media and events.
About the role
- Marketing Specialist developing and executing marketing strategies for humanitarian organization. Engaging communities and promoting campaigns through integrated marketing channels.
Responsibilities
- Develop and execute Penny Appeal Canada’s marketing and communication strategy
- Maintain and improve representation of the brand across all media
- Ensure that all marketing initiatives drive measurable results
- Lead, plan and execute public awareness for new and existing campaigns and projects
- Support the events team with marketing related tasks
- Design and develop marketing collateral such as social media posts, reports, videos, and digital ad sets
- Oversee Penny Appeal Canada's social media content and strategy on various platforms
- Capture and curate photos, videos, and stories from community initiatives
- Act as an on-camera spokesperson or featured representative in campaign videos
- Collaborate with cross-departmental teams to align communication goals and support event promotion.
Requirements
- Bachelor’s degree or minimum college diploma in Marketing, Communications, Public Relations, or related field
- 2–4 years of experience in marketing and communications, preferably within the non-profit sector
- Strong writing, editing and storytelling skills with attention to tone and accuracy
- Creative mindset, ability to articulate projects in both written and visual format
- Excellent organizational skills and ability to manage multiple projects in a tight deadline
- Experience with graphic design software (Canva and Adobe Creative Suite)
- Demonstrated intermediate knowledge and hands-on experience using a DSLR camera for photography and videography, including shooting, lighting, and basic editing
- Passion for humanitarian, community, or social causes
- Must be eligible to work in Canada.
Benefits
- Comprehensive benefits package
- Hybrid work schedule with 2 days in the office per week
- Up to 25% travel for campaigns and events across Canada
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FR
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