Head of Brand and Content at Arbor, defining brand architecture and leading content strategy to enhance market perception. Collaborating with teams on M&A integrations and driving demand through compelling narratives.
About the role
- Chief Editor responsible for coordinating corporate website strategy for Daimler Buses. Develops web content strategy and oversees implementation with various internal teams.
Responsibilities
- As Chief Editor for Content Creation & Content Management — Corporate Websites, you are responsible for the overall coordination and strategic direction of our global corporate websites.
- You are responsible for developing, optimizing and implementing a comprehensive corporate website strategy for Daimler Buses, together with subsidiaries and the relevant process partners within the Group.
- You oversee Daimler Buses' central corporate websites and lead the editorial board and coordination with internal teams such as Strategy, Marketing, HR, Communications and Legal.
- You are responsible for audience-focused content planning and editorial management, driving continuous optimization through analysis and reporting.
- You manage the agencies involved and are responsible for planning and controlling your budget.
Requirements
- You hold a degree in Marketing, Communication Studies, Journalism or a related field.
- You have several years of responsible experience in digital marketing / content creation / website management and possess strong communication skills in an international corporate context.
- You have a deep understanding of web analytics, digital trends and audience analysis, as well as experience in project management and budget control.
- You work independently and purposefully.
- Team orientation, motivation and strong communication skills are among your strengths.
Benefits
- Attractive compensation package
- Company pension scheme
- Mobile work & remote options
- Flexible working models tailored to different life phases
- Health and wellness offerings
- Individual development opportunities through our own Learning Academy and free access to LinkedIn Learning
- A responsible role with plenty of scope for your own ideas in an international environment
- The opportunity to work with a committed and professional team
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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