Social Media Manager supporting digital strategy and community engagement for a creative brand. Responsibilities include overseeing content creation, collaboration with influencers, and using AI tools for optimization.
Responsibilities
Estrategia de redes sociales: Definir, implementar y optimizar la estrategia digital mensual.
Gestión de contenido con AI: Uso de herramientas de AI para generación y optimización de copies.
Moderación y respuesta a interacciones con comunidad en la voz y tono de la marca.
Generación de contenido ad hoc: Coordinar y producir shootings de producto y piezas audiovisuales locales.
Requirements
Experiencia mínima de 3 años en gestión de redes sociales para marcas de consumo masivo, preferentemente beauty, lifestyle o retail premium
Conocimiento avanzado en estrategia de contenido orgánico y paid media
Manejo fluido de herramientas de IA aplicadas a content & social (ej.: ChatGPT, Jasper, MidJourney, Runway, Predis.ai, Metricool con AI, etc.)
Capacidad para crear storytelling atractivo y copies alineados a la voz de marca
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