performance-marketing

SiteGround is a leading independent web hosting company that has been providing top-quality website hosting and development services for over 20 years. With a focus on crafting superior software, products, and a robust web hosting platform, SiteGround serves millions of users worldwide. The company is dedicated to developing in-house solutions to optimize server performance and manage client needs effectively. SiteGround also places a strong emphasis on company culture and employee satisfaction, offering a range of benefits like remote work opportunities, health insurance, and professional development. Additionally, the company is recognized for its innovative and client-focused approach, making them a formidable player in the web hosting industry. They operate offices in various locations in Bulgaria and offer their services remotely across Europe.

SiteGround is one of the global web hosting leaders with a unique strategy for building innovative products and technologies powering our client websites. With a solid international customer base, we currently power 2.9 Million domains worldwide. We are proud to have built one of the best teams in the industry, with more than 500 highly-skilled professionals driven by their passion for innovation through technology. For the past year alone, we have been awarded over 20 local and international awards as an outstanding employer and socially responsible company.

SiteGround Web Hosting Company

• Develop, manage, and optimize paid media campaigns across Google Ads, Microsoft Advertising (Bing), Meta (Facebook & Instagram), and other relevant platforms;
• Own campaign strategy and execution across SiteGround's full product portfolio — Hosting, E-commerce, Website Builder, Coderick AI, AI Studio, Email Marketing;
• Manage and allocate substantial advertising budgets across multiple regions and locales, ensuring optimal spend efficiency and ROI;
• Leverage AI-powered tools and automation, while maintaining strategic oversight and human judgment;
• Conduct in-depth keyword research, audience analysis, and competitive intelligence to inform campaign strategy;
• Create and test ad copy, creative assets, and landing page experiences to maximize conversion rates;
• Build and maintain comprehensive reporting dashboards; deliver regular performance insights and recommendations to stakeholders;
• Collaborate cross-functionally with product marketing, growth, affiliate, and creative teams to align paid media with broader go-to-market strategies;
• Stay ahead of PPC trends, platform updates, and emerging ad formats to identify new growth opportunities;
• Contribute to international expansion efforts by adapting campaigns for different markets, languages, and cultural contexts.

Senior Paid Media Expert

Senior Paid Media Expert executing paid media campaigns across multiple platforms for SiteGround's AI-powered products. Collaborating with teams to optimize campaign performance and achieve strategic goals.

Progress is a software company that offers a wide range of products and services aimed at improving digital experiences, data management, and infrastructure management. The company provides AI-powered applications across its platforms, enabling businesses to develop and manage these applications efficiently. Progress offers solutions such as the Progress Data Platform for data, AI, and analytics projects, and Sitefinity for digital content and experience management. Additionally, Progress provides infrastructure management products to help streamline network and application management, as well as data connectivity tools under the DataDirect brand. The acquisition of ShareFile has expanded Progress's capabilities in secure file transfer and collaboration. With a strong focus on artificial intelligence, Progress works to deliver innovative solutions for its customers and partners across various industries.

Progress (Nasdaq: PRGS) empowers organizations to achieve transformational success in the face of disruptive change. Our software enables our customers to develop, deploy and manage responsible AI-powered applications and experiences with agility and ease. Customers get a trusted provider in
Progress, with the products, expertise and vision they need to succeed. Over 4 million developers and technologists at hundreds of thousands of enterprises depend on Progress. Learn more at www.progress.com.

Progress

• Develop and execute global marketing campaigns aligned with business objectives
• Integrate diverse channels to effectively reach target audiences at various stages of the life cycle
• Utilize existing insights to generate sales qualified leads and monitor campaign performance
• Collaborate with teams for seamless campaign execution
• Efficiently manage campaign budgets to maximize ROI
• Stay abreast of market trends, competitor activities, and customer behaviors
• Collaborate with content creators to ensure relevant content for global campaigns
• Keep stakeholders informed about campaign progress and relevant updates
• Ensure campaigns comply with relevant regulations, legal requirements, and company policies

Campaign Manager – Maternity Cover

Campaign Manager role driving global marketing initiatives for Progress software. Leading campaign management and brand awareness efforts to enhance customer engagement and retention.

• Strategize, execute, and optimize data-driven demand generation campaigns and be responsible for achieving the goals for reach, leads and pipeline.
• Lead the cross-functional tactical planning and alignment between the Go-to-Market teams (Product Marketing, Strategic Awareness, Field Marketing and Sales) to design multi-channel campaigns that support the Go-to-Market strategy.
• Collaborate with the Go-to-Market teams to ensure the execution, measurement, reporting and results of the marketing campaigns.
• Collaborate with the Sales and the Marketing analytics team on monitoring lead volume, quality, follow up process, conversion rates, etc. to identify opportunities to increase lead to deal conversion rate.
• Collaborate with PMK to ensure input needed by tactical teams is ready and available: information on the target personas, product messaging and key assets.
• Collaborate with PMK and Strategic Awareness to ensure the planning and creation of content needed for programs for every stage of the buyer journey.
• Collaborate with the Web & Ecommerce Manager on designing business requirements for improvements in the web journeys.
• Collaborate with the Digital Marketing SEO & Search Engine Ads teams to design the strategy, analyze data, make recommendations for optimizations, project manage improvements and measure performance and impact on the business.
• Evaluate, propose, and manage outside vendors (e.g., technology partners, data providers, agencies) to support successful execution of marketing activities.

Campaign Manager, Demand Generation

Campaign Manager driving demand generation campaigns for Progress' ShareFile product. Collaborating with cross-functional teams to design and execute multi-channel strategies.

Hybrid Performance Marketers roles in Bulgaria

Browse 3 hybrid performance marketers roles hiring in Bulgaria plus related opportunities such as digital marketing, growth marketing and seo marketing.

3 jobs found

Senior Paid Media Expert

SiteGround Web Hosting Company

Campaign Manager – Maternity Cover

Progress

Campaign Manager, Demand Generation

Progress