Hybrid Data Manager – Marketing Automation, CRM

Posted 6 days ago

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About the role

  • Data Manager for B2B-Mailings at ZEIT Advise, supporting the automation and segmentation of marketing processes in Hamburg. Focusing on CRM systems and email marketing strategies.

Responsibilities

  • Technical expansion of our B2B mailings
  • Development & integration of a new automated mailing process
  • Use of Pardot, Salesforce and other data sources
  • Segmentation & data integration for personalized mailings
  • Measurement & optimization of relevant KPIs and creation of reports
  • Close collaboration with the Brand & Concept Solutions team to further develop the mailing strategy

Requirements

  • Completed vocational training or degree in marketing or media
  • Practical experience in B2B marketing, ideally in email marketing or CRM
  • Familiarity with mailing tools and CRM systems, ideally Salesforce and Pardot
  • Basic knowledge of HTML and SQL is an advantage
  • Strong communication skills, systems thinking, technical creativity
  • Independent and structured working style, curiosity about new technologies
  • German language skills at C1 level

Benefits

  • Workplace and hours according to individual needs
  • Flexible working hours such as flexitime and mobile working
  • Very good public transport connections
  • Subsidy for the Deutschlandticket
  • Training opportunities via ZEIT AKADEMIE, ZEIT SPRACHEN and Holtzbrinck E-Learning Campus
  • Access to various discounts for products, events and media offers
  • Employee rates for newspaper and magazine subscriptions

Job title

Data Manager – Marketing Automation, CRM

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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