Hybrid Vice President – New Product Commercialization

at Zappi

• Job title: Vice President – New Product Commercialization
• Job type: Full Time
• Experience level: Lead
• Salary: $180,000 - $200,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Boston, United States

About the role

• Vice President of New Product Commercialization driving market strategies and revenue growth for Zappi’s product lines. Collaborating across departments for successful product launches.

Responsibilities

• Lead the test–learn–scale commercialization cycle for new products, finalising and managing formal Stage Gate KPIs and communicating updates to key stakeholders.
• Co-sell with Sales and CS to land lighthouse deals and generate case studies.
• Partner cross-functionally with Product, Product Marketing, Enablement, GSS (Pre Sales), and Professional Services to ensure launch readiness and field clarity.
• Establish feedback loops with Product and Marketing to inform roadmap and messaging based on real-world selling experience.
• Develop and refine the graduation framework defining success thresholds and timing for moving from overlay to mainline GTM ownership.
• Over time Build and manage a small, agile overlay team dedicated to new product adoption.

Requirements

• 7-10+ years sales and or product experience within Market Research, Insights or Martech based SaaS solutions
• Proven success launching and scaling new products or business lines.
• Skilled collaborator able to influence cross-functionally and build structure from ambiguity.
• Strong commercial acumen, storytelling, and strategic thinking.
• Entrepreneurial mindset energized by experimentation, iteration, and measurable results.

Benefits

• Salary range $180K–$200K base + 40% variable commission per annum.
• One company-paid mental health day of rest every quarter (these are pre-scheduled, so the entire company can take the same days off regularly to reset)
• Generous PTO - Minimum of 20 days of paid time off per year, plus national holidays. Leave over 30 days requires manager and People team approval
• Flexible working arrangements, including remote (unless otherwise specified)
• Thoughtfully designed offices to support both individual work and collaboration without interrupting others
• Support setting up your home office, if appropriate
• Wellbeing benefits and access to trained therapists / counsellors
• Company paid Life, AD&D, Short term & Long term disability
• Immediate access to Zappi's Health, Dental and Vision Insurance Plan
• Option to enter Zappi's 401k program after 90 days of employment, matched up to 4%
• Tailored personal development through training allowances, coaching, mentorship and career frameworks