Hybrid Senior Marketing Manager

Posted 1 hour ago

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About the role

  • Senior Marketing Manager driving growth and visibility for Physical Sciences portfolio at Wiley. Overseeing marketing strategy, team management and cross-functional collaboration across several channels.

Responsibilities

  • Develop and execute comprehensive marketing strategies for an established Physical Sciences portfolio, ensuring strong positioning, sustained growth, and customer engagement
  • Drive go-to-market planning and execution for new launches as the Advanced brand expands into additional subject areas and adjacent
  • Manage, mentor, and support one direct report, ensuring strong performance, clear prioritization, and professional development
  • Work closely with editorial & wider marketing team to align marketing plan with product roadmaps, launch timelines, and brand pillars
  • Deliver integrated, high-impact campaigns across multiple channels and market segments
  • Oversee creation of marketing content, sales enablement tools, messaging frameworks, and customer-facing materials
  • Drive demand-generation initiatives and targeted campaigns to achieve submission & brand awareness goals
  • Own marketing reporting and analytics, communicating insights, performance results, and recommendations to leadership
  • Manage marketing budget for the portfolio
  • Liaise with external partners or vendors
  • Contribute to broader Advanced brand initiatives and cross-discipline marketing programs as needed
  • Lead other strategic marketing projects and responsibilities aligned to the growth of the Advanced Portfolio

Requirements

  • Qualification in Marketing, Business, Physical Sciences, or a related field
  • 5+ years of marketing experience, ideally within scholarly publishing, scientific content, or a related industry
  • Experience managing a product or portfolio marketing function, including responsibility for launches and established product performance
  • Experience of influencing or mentoring junior colleagues
  • Demonstrated success developing and executing sophisticated go-to-market strategies
  • Strong analytical, strategic thinking, and positioning skills within complex or technical market segments
  • Excellent communication, stakeholder engagement, and cross-functional leadership abilities
  • Proficiency with marketing and analytics tools, customer research methodologies, and competitive analysis
  • Strong project management skills and the ability to balance multiple priorities across a diverse portfolio
  • Creative, innovative mindset with a track record of driving measurable marketing impact
  • Understanding of scientific publishing landscapes, customer needs, and lifecycle marketing best practices

Benefits

  • Meeting-free Friday afternoons allowing more time for heads down work and professional development
  • Robust body of employee programming facilitating a wide range of opportunities to foster community, learn, and grow
  • Commitment to fair, transparent pay and competitive compensation alongside comprehensive benefits package

Job title

Senior Marketing Manager

Job type

Experience level

Senior

Salary

£38,600 - £55,267 per year

Degree requirement

Bachelor's Degree

Location requirements

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