Define and lead social strategy across multiple platforms
Integrate social and video in a smart, cohesive way
Engage and grow the community
Lead the social team with a performance-focused approach
Innovate and anticipate trends
Maintain brand consistency across a variety of formats
Requirements
Bachelor’s degree in Social Communication, Advertising, Marketing, Journalism, or a related field
Postgraduate degree or MBA in Digital Marketing, Branding, Digital Media, or Content Management is a plus
Proven experience (minimum 5 years) in social media management, digital content, and video for high-reach brands or publishers
Experience leading creative, multidisciplinary teams (social media managers, designers, writers, editors, analysts)
Track record of growing communities, increasing engagement, and strengthening brand presence on social platforms
Social media management and analytics: Meta Business Suite, TikTok Analytics, YouTube Studio, Pinterest Analytics, LinkedIn Pages; Hootsuite, Sprout Social, mLabs or similar tools
Planning and collaboration: Notion, Asana, Trello, Monday or ClickUp; Google Workspace (Docs, Sheets, Slides)
Content creation and editing: Canva, Adobe Express, Photoshop, Illustrator (intermediate level sufficient); Familiarity with Adobe Premiere, CapCut or DaVinci Resolve (for briefing and supervising short-form edits)
Monitoring and social listening: Brandwatch, BuzzSumo, Mention or Talkwalker (or equivalent brand monitoring tools)
Experience with lifestyle, gastronomy, entertainment, or digital media brands is desirable
Recommended courses and certifications: Meta Certified (Facebook Blueprint) — Digital Marketing Associate or Media Planning Professional; Google Analytics Certification (GA4); YouTube Creator Academy / YouTube Brand Partner Program; TikTok Creative Academy or TikTok for Business courses; Inbound Marketing certification (HubSpot or RD Station); Social Media Management or Content Strategy certification (Rock Content, ESPM, Alura, etc.); Training in leadership or managing creative teams
Benefits
Health insurance – SulAmérica
Dental insurance – SulAmérica
Webedia Care – an exclusive support service for physical and mental health and for operational issues related to the health plan, available to all Webedians
Life insurance – MetLife
Flexible meal allowance via Flash Benefícios
Gym incentives through Wellhub (Gympass) and TotalPass
Day off during your birthday month to celebrate
Discounts and special offers via Salary Fits
Emotional well-being support through Wellz
Hybrid work model: 3 days in the office and 2 days remote
Structured onboarding and a welcome kit to support you from day one
No dress code – we embrace diversity and give you the freedom to be yourself
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