Social Media Assistant supporting content creation and audience engagement for a major pharmaceutical group. Involved in social media strategy across multiple platforms with hybrid location.
About the role
- Social Media Associate producing engaging video concepts for WEBTOON's platforms. Collaborating with various teams to drive organic growth and resonate with Gen-Z audiences.
Responsibilities
- Produce, create, and edit social media concepts to a final product that entertains and engages our target audience including but not limited to comic, action, fantasy, anime, and gaming fans
- Clearly articulate creative needs, ensuring that the Creative team is best positioned to develop creative solutions that align with the social team’s KPIs and messaging is consistent with brand tone and voice.
- Update and track multiple content creation and upload schedules to ensure timely delivery of creative assets by working closely with internal Creative team and external partners
- Help grow our community by constantly engaging with the community through extensive community listening and sharing content that best portray WEBTOON’s unique brand voice.
- Schedule, organize, and monitor content performance with social media management tools (e.g. Sprinklr, CreatorIQ)
- Stay abreast of social user trends and shifting behavior to be a social trendsetter and reflect learnings in content pitches and social media reports
- Other duties and projects as assigned
Requirements
- You must have at least 2 years of experience producing social media content in the entertainment space
- You have proven record of content that increased reach and engagements of the channel(s) you managed
- You’re overflowing with social media ideas based on pop culture, memes, and stories
- You thrive on producing entertaining, trending content that resonates with Gen-Z audiences
- As a HUGE plus, you’re deeply engaged in WEBTOON and entertainment, especially with action, fantasy, anime, and gaming
- You must be knowledgeable about social media platforms from the brand perspective, including (but not limited to) TikTok, YouTube, and Instagram
- You are proficient in performing quantitative analysis on new follower acquisition/engagement and social media conversions
- You can work in a fast-paced environment and execute multiple projects with enthusiasm and attention to detail
Benefits
- Health insurance
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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