Provide leadership and creative direction on multiple AV marketing campaigns at a time, assuring these campaigns are on strategy, on brand, and are executed at the highest level.
Act as the strategic lead for creative conceptualizing, development and execution of launch and continuity.
Partner and collaborate closely with marketing colleagues and cross-functional peers to ensure projects meet goals and achieve desired results.
Push the creative boundaries of traditional promotion and establish new creative standards.
Build strong relationships with internal business partners, as well as with executives, showrunners, talent, and external agencies.
Manage senior stakeholders and efficiently navigate approvals through a complex hierarchy.
Track campaigns and allocate resources to ensure that projects stay on schedule and within budget.
Requirements
Must be a strategic thinker and a creative problem solver, with an ability to influence, ideate, and execute groundbreaking ideas and build strong teams focused on creative innovation and marketing objectives.
Expert knowledge of creative marketing concepts, development, and production, with a proven ability to manage creative projects from conception through implementation.
Ability to drive progress, and to think strategically and creatively in a fast-paced environment.
Solid judgment and ability to make sound decisions quickly under tight deadlines, with the ability to create new and innovative solutions when needed.
Strong managerial/leadership competencies and experience, and proven ability to inspire and nurture individual talent within a collaborative environment, with an emphasis on fostering an inclusive and supportive culture.
Expertise in long-form trailer development for premium, single-title original programming.
Experience developing content campaigns including oversight of behind-the-scenes capture and interviews of A-list talent.
Ability to work hands-on with both junior and senior editors to elevate creative work to the highest level.
Excellent listening, interpersonal, and relationship development skills. Ability to collaborate in a close team atmosphere, and with executives, filmmakers and talent.
Ability to multi-task and delegate work while remaining accountable in a high-demand and ambitious work environment.
Excellent written and oral communication skills. Must be able to deliver clear and concise direction and communicate effectively and tactfully with people at all levels.
Expert knowledge of production management, post-production, video editing, writing, and producing.
7-10+ years relevant work experience in creative production at a streaming service, television or cable network, film studio, marketing agency, or other related enterprise, or equivalent combination of relevant education and work experience.
Prior experience launching campaigns with premium content, including films, original scripted series, and documentaries is a plus.
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