Hybrid Manager, Marketing Planning and Strategy

at Walmart

• Job title: Manager, Marketing Planning and Strategy
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $96,000 - $186,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Hoboken, United States

About the role

• Manager, Industry Marketing at Walmart Connect facilitating marketing strategies and execution for impactful events and collaborations. Focus on enhancing brand engagement through storytelling and operational excellence.

Responsibilities

• Support the strategic planning and execution of Walmart Connect’s portfolio of internal and/or external events.
• Partner with the Senior Manager to help define event objectives, KPIs, measurement frameworks, and success criteria aligned to marketing and business goals.
• Lead the execution of assigned events or workstreams, ensuring timelines, deliverables, and quality standards are met.
• Collaborate with cross-functional partners including Sales, Marketing, Communications, Product Marketing, Media Insights, and others to ensure programming and storytelling support strategic priorities.
• Build and manage detailed project plans, timelines, and workflows to support seamless event execution.
• Support venue sourcing, vendor evaluation, and coordination across production, A/V, F&B, décor, and logistics.
• Manage registration, attendee communications, rooming lists, itineraries, and on-site operational details.
• Contribute to post-event surveys, reporting, and performance insights to measure impact and inform future planning.

Requirements

• 5–8 years of experience in industry marketing, event marketing, or large-scale event execution.
• Experience supporting or leading high-visibility, client-facing or executive-level events.
• Exposure to media, advertising, retail media, or technology industries.
• Strong project management and organizational skills with attention to detail.
• Ability to translate strategy into clear execution plans.
• Experience working with vendors, budgets, and operational logistics.
• Strong written and verbal communication skills.
• Comfortable working in a fast-paced, highly collaborative environment.
• Ability to build effective working relationships across cross-functional teams.
• Willingness to travel for on-site execution.

Benefits

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.