Program Coordinator managing community - based modeling projects for the Social System Design Lab at WashU. Overseeing project management, budget, and knowledge management activities with community research involvement.
About the role
- Community Marketing Manager at VideaHealth enhancing relationships with dental professionals. Focusing on community engagement and advocacy to drive referrals and new business.
Responsibilities
- Build a thriving clinician and DSO operator community through channels like WhatsApp, peer groups, virtual roundtables, and live meetups.
- Design customer advocacy programs that convert happy users into active promoters, including testimonial sourcing, reviews, and referrals.
- Identify, engage, and activate Key Opinion Leaders (KOLs) and influencers across dentistry, creating co-branded content, speaking opportunities, and ambassador-style programs.
- Lead relationship-focused field marketing programs — from high-impact events to executive dinners — in partnership with Sales and CS to drive qualified pipeline.
- Develop co-marketing campaigns with DSOs and strategic partners that amplify brand credibility and generate awareness among new prospects.
- Collaborate with Customer Success to curate and share moments of impact, success stories, and user insights across marketing, PR, and social.
- Track and report on metrics like community growth, KOL reach and engagement, advocacy participation, referral pipeline, and partner-attributed opportunities.
Requirements
- Have 3–5 years of experience in community, lifecycle, or influencer/KOL marketing in SaaS, healthtech, or provider-facing industries.
- Have successfully built or managed grassroots programs, customer communities, or professional ambassador initiatives.
- Understand how to activate peer voices to drive influence, not just impressions.
- Know how to turn relationships, events, and trust-building into opportunity creation, not just brand equity.
- Are energized by working cross-functionally with Sales, CS, Product, and Partnerships.
- Have strong instincts for what makes a clinician or operator say yes to a story, event, or collaboration.
- Are creative, resourceful, and not afraid to test ideas in-market to see what works.
- Bonus Points For...
- Experience in marketing to or working directly with dental professionals.
- Familiarity with KOL engagement, speaker sourcing, or healthcare influencer programs.
- A background in Customer Advisory Boards, reference programs, or relationship-based field marketing.
Benefits
- Fast-paced and collaborative work culture in which you can gain experience, grow your technical skills and work on a wide variety of challenges over your time with us
- Competitive pay, equity and benefits.
- Agile organization where being senior translates to being a mentor and role model for others. We lead by example.
- Technical challenges on the leading edge of innovation where software and machine learning
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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