Campaign & Community Marketing Manager developing event strategies for ProFinda's growth. Engaging with audiences and executing marketing initiatives both online and in - person.
About the role
- Lead community engagement strategies at U.S. Bank to promote homeownership opportunities. Manage relationships with partners and execute business line growth in mortgage sales.
Responsibilities
- Reporting to the Lead National COI and Community Engagement Manager and part of the National Strategic Markets & Affordable Lending team
- Manage lead the development and execution of business line growth strategies
- Ideation and execution of efforts to advance homeownership opportunities within all markets including strategic and affordable markets
- Provides coaching and development to sales teams on efforts and opportunities that create and advance impactful business development efforts
- Build pipeline of opportunities that enable further business line growth
- Manage key relationships with internal and external partners to drive new opportunities
- Engage with partners as necessary to review performance and drive strategic objectives
- Build and support reporting requirements to ensure business development efforts are delivered as needed.
- Analyze data to drive strategy enhancements and inform management decisions
- Manage performance to ensure pipeline impact for mortgage sales teams
- Development of strategies and execution of outreach models that promote homeownership opportunities with U.S. Bank
Requirements
- Bachelor’s degree, or equivalent work experience
- Eight to ten years of experience in project management activities
- 5 + years of Community Reinvestment Act (CRA) mortgage lending experience OR related relationship/outreach experience
- Strategic, curious, action-oriented leader who can balance moving quickly with an eye on long-term objectives
- Outstanding customer service, event management, and problem resolution skills
- Advanced knowledge of departmental and bank products and services
- Excellent verbal, written, and interpersonal communication skills
- Strong organizational and analytical skills
- Demonstrated management and leadership skills
- Ability to identify and resolve exceptions and to analyze data
- Master’s degree preferred
- 25-40% Travel Required for this role.
Benefits
- Healthcare (medical, dental, vision)
- Basic term and optional term life insurance
- Short-term and long-term disability
- Pregnancy disability and parental leave
- 401(k) and employer-funded retirement plan
- Paid vacation (from two to five weeks depending on salary grade and tenure)
- Up to 11 paid holiday opportunities
- Adoption assistance
- Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
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