Field Marketing Manager at Replit driving experiential events for Enterprise business and community builders. Collaborating with sales and cross - functional teams to enhance go - to - market strategies.
About the role
- Senior Manager Digital Concepts developing content and social media strategies for artists in Universal Music's ELECTROLA label. Position focused on digital communication and innovative marketing solutions in Berlin.
Responsibilities
- You develop content and social media concepts and strategies for our artists — you have a strong sense for great content, the right channel, and perfect timing
- You plan and execute small and large content shoots for and with our artists
- You extend your concept ideas through digital advertising and CRM measures together with the responsible Marketing Labs departments
- You present campaign evaluations and analyses to product management and Marketing Labs colleagues
- Your work is consistently innovation-driven: you use AI strategically to further develop and rethink campaigns
- You know the latest trends, hypes, and styles and translate them into content initiatives
- You work closely with artists and their management on content planning and distribution, and you support them with hands-on practical know-how
- You act as a proactive interface between the label and Marketing Labs
Requirements
- You have completed a degree in Marketing, Communications, Media, Journalism, or a comparable vocational qualification
- You bring at least three years of experience in marketing, PR, or journalism — on the publisher, agency, or corporate side
- Your focus is on digital communication and social media — ideally you have industry experience in the music or entertainment sector
- You have knowledge of and a strong affinity for content marketing channels (social media, apps, newsletters)
- You work cross-functionally and have experience in the strategic development and written creation of digital communication concepts
- With your above-average creativity you craft compelling copy and punchlines
- You are very familiar with content management systems and, through your use of them, comfortable with platforms and tools such as Adobe Creative Cloud, CapCut, Canva, Lucid, etc.
- You have negotiation-level German (C2) in spoken and written form and conversational English (C1)
Benefits
- Feel the music! – Benefit from a concert ticket budget, streaming vouchers, discounts on physical releases and merchandise, and various internal events
- Be flexible! – Our hybrid working model gives you flexibility and space for creative collaboration and connection
- Time to breathe! – You are more than your job: enjoy 30 days of annual leave plus additional company closure days
- Be mobile! – Travel sustainably around the capital with discounted public transit (BVG) and our company bike leasing program
- Grow with us! – Continue your development through a variety of training and development opportunities
- Take care of yourself! – Receive support for life’s challenges, both professional and personal, through independent counseling and coaching services
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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