Senior Director leading global commercial and marketing communications strategy for DePuy Synthes, a leader in orthopedics and medical technology. Overseeing product positioning and customer engagement across diverse platforms.
About the role
- Corporate Communications Advisor responsible for corporate positioning and external communications strategy in Canada. Collaborating with senior leaders and marketing teams to protect and enhance company reputation.
Responsibilities
- Develop and deliver an integrated, Canada-focused external communications strategy aligned with global and regional business goals.
- Lead corporate communication strategies, including but not limited to product announcements, research insights/thought leadership, wider brand building activity, partner and employer of choice programs.
- Lead media relations efforts, including proactive pitching, reactive engagement, and executive media training.
- Identify and craft compelling stories from data, research, and business insights to drive thought leadership and earned media coverage; advise senior spokespeople and coach them on best practice interview techniques, key messages and media opportunities.
- Provide strategic counsel to senior leadership on complex and sensitive communications matters, including regulatory interactions, customer engagement, and reputational considerations.
- Lead messaging development for high-visibility and high-impact situations that require discretion, deep market understanding, and alignment with corporate values.
- Serve as a trusted advisor in navigating ambiguous or emerging issues, ensuring communications are proactive, protective, and aligned with business priorities, partnering with legal, compliance and Canada leadership team members as needed.
- Manage PR agencies and/or external partners to ensure consistent messaging, quality execution, and measurable outcomes.
- Collaborate with marketing and brand teams to amplify campaigns and ensure alignment across channels.
- Protect the company’s reputation as a key member of the crisis/incident communications team.
- Contribute to global communications planning and share best practices across regions.
Requirements
- 7–10 years of experience in corporate communications, public relations, or media relations (agency, in-house, or a mix of both).
- Strong track record of securing earned media coverage and managing media relationships in Canada.
- Proven track record developing, executing and measuring the success of strategic communication programs leveraging a variety of digital and traditional channels.
- Demonstrated experience advising senior executives on sensitive communications, with a strong understanding of reputational risk and stakeholder and market dynamics.
- Strong writing and storytelling skills, with the ability to translate complex data into compelling narratives.
- Strategic thinker with experience developing and executing integrated communications plans.
- Excellent stakeholder management and collaboration skills.
- Experience managing external agencies and budgets.
- Degree in communications, journalism, public relations, or a related field.
Benefits
- Accommodation is available, including for applicants with disabilities, in accordance with applicable laws.
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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