Content Analyst at Atento, developing training solutions and communicating changes to teams. Ensuring effective learning outcomes and support for product knowledge.
About the role
- UX Content Designer at Trainline providing in-product content for travellers and collaborating with a multi-disciplinary UX team to enhance user experiences.
Responsibilities
- Provide great in-product content for travellers—at the right time and in the right way
- Craft content strategy using our brand’s tone of voice to support and delight people
- Think deeply about localising content for over 40 countries
- Co-design clear, intuitive end-to-end journeys, leading on content
- Bring clarity to complex propositions, working with our tone of voice
- Develop and execute a content strategy to drive clarity and conversion
- Use insights, testing and performance data to strengthen your content decisions
- Work closely with Product, Design, Research and Engineering, helping to shape solutions
- Provide strategic support across teams, ensuring consistency and coherence with the wider product experience
- Create scalable, reusable content patterns that uphold our content design system standards
- Champion inclusion and accessibility best practices within the wider Product team
Requirements
- Experience designing content for digital products
- Experience testing and optimising your content for conversion, with support
- Experience working with a tone of voice to suit the needs and contexts of different situations and audiences
- A collaborative mindset and skills in communicating your rationale to teammates effectively
- Proactive interest in using AI to support how you work
- Foundational understanding of UX best practices and design principles
- Experience working in the travel, transport or ecommerce industry (desirable)
- Experience thinking about how content shapes behaviour in ecommerce (desirable)
Benefits
- private healthcare & dental insurance
- generous work from abroad policy
- 2-for-1 share purchase plans
- EV Scheme to further reduce carbon emissions
- extra festive time off
- excellent family-friendly benefits
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