Senior Specialist creating advisor-centric content strategies for financial services, focusing on market insights and engagement in asset management marketing at Northern Trust.
Responsibilities
Write advisor-centric thought leadership
Translate complex ideas into plain English
Support lead-generation campaigns
Lead rapid market-response content
Collaborate across teams
Measure and improve performance
Requirements
5+ years of writing/editing experience in asset or wealth management (or related financial services)
3+ creating content for intermediary channels (wirehouse, IBD, RIA)
Strong understanding of markets, investment products (mutual funds, ETFs, SMAs, alternatives), and portfolio construction concepts
Proven ability to create digital-first content that drives engagement and leads
Comfort working in a regulated environment, including close partnership with Compliance
Strong interviewing, headline-writing, and fact-checking skills
Highly organized, deadline-driven, and comfortable operating during fast-moving market events
Familiarity with content performance metrics (e.g., analytics, UTMs, CRM/marketing automation)
Benefits
Comprehensive benefits package including retirement benefits (401k and pension)
Health and welfare benefits (medical, dental, vision, spending accounts and disability)
Paid time off
Parental and caregiver leave
Life & accident insurance
Discretionary bonus program that may include an equity component
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