Senior Customer Success Manager at Trulioo responsible for customer success and revenue growth. Engage with high - profile clients in digital identity verification market and manage strategic relationships.
About the role
- CRM Specialist enhancing personalized customer experiences and executing strategies using Braze for Ten's email marketing.
Responsibilities
- Develop and oversee engaging email communications ranging from informative newsletters to intricate customer lifecycle journeys.
- Take full ownership of the process: from crafting copy and visuals to executing segmentation, conducting tests, deploying campaigns, and analyzing results.
- Design intelligent, scalable, and adaptive customer journeys utilizing Braze features (including Canvas, Liquid, segmentation, and more).
- Utilize real-time data to ensure messages reach the right audience at the perfect moment, through the appropriate channel.
- Monitor and evaluate CRM campaign success, email metrics, and customer engagement statistics.
- Transform data into practical insights - consistently test, learn, and refine strategies to enhance outcomes.
- Provide transparent reporting on CRM's influence throughout the customer journey, from engagement to retention.
- Serve as the primary Braze authority within our organization, maximizing the benefits of the platform.
- Investigate new Braze functionalities and integrations to foster innovation in our customer communication strategies.
Requirements
- A minimum of 2 years of hands-on experience in CRM and Email Marketing with successful campaign design for customer engagement and retention.
- Expert knowledge of Braze, including advanced features like Canvases, Liquid logic, segmentation techniques, and data integration.
- Strong understanding of customer lifecycle marketing and retention strategies for nurturing leads and enhancing loyalty.
- Proficient in HTML and CSS for email creation and optimization, able to modify templates for visual appeal and functionality.
- Data-driven mindset with strong analytical skills to interpret data and derive actionable marketing insights.
- Skilled in A/B testing, audience segmentation, and personalization strategies for tailored customer experiences.
- Passionate about CRM, keeping up with trends and best practices to improve customer relationships and drive business growth.
- Fluent in English
Benefits
- A competitive salary depending on experience
- Flexible work arrangements including Hybrid work possibilities ; with up to 60% Home Office.
- Paid time away from work. Our employees enjoy a competitive paid time off package, including a day each year to volunteer time for a good cause that is important to you.
- Paid Sabbaticals. One (1) month paid Sabbatical after every 5 years of Service, without tapping into annual leave
- Extra Rewards. Lucrative Ten Loyalty Rewards program.
- Remote Working Holidays - possibilities to Travel and Work!
- Employee Discounts. Access to lots of great travel and entertainment discounts as our clients’ members would!
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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