Business Development Representative at CONROO driving growth through strategic client acquisition and relationship - building. Working in a hybrid environment focusing on logistics tech solutions.
About the role
- Business Development Consultant at Sun Life supporting marketing strategy and community engagement for newcomers. Leading initiatives to enhance digital marketing and coordinator for cross-functional team efforts.
Responsibilities
- Assist in developing, implementing, and maintaining an integrated strategic marketing plan to broaden awareness in the specific Newcomers market.
- Support field activities specifically to the newcomer’s cohort that elevate Sun Life’s presence in the respective newcomer’s community.
- Support the GTM activities for the advisor expansion programs and assist in creating market-specific assets to support the distribution recruitment goals.
- Support large cross-functional teams (product, operation, distribution) go-to-market initiatives that impacts the newcomer’s cohort and work collaboratively with key stakeholders to deliver business objectives.
- Collaborate with marketing agency and other marketing teams within Sun Life to deliver the marketing priorities.
- Content creator and owner of digital campaign, also reviewer of specific national campaign that targets the newcomer’s cohort.
Requirements
- Degree in Marketing, Commerce, or related field
- 5+ plus years of experience working in marketing/marketing strategy/digital marketing/business development.
- Ability to think outside the box to resolve complex issues in a cross-functional environment.
- Strong interpersonal skills
- Ability to influence without authority.
- Self-driven, ability to take initiatives and propose concepts/activities that would make a difference for our stakeholders or business partners.
- Strong attention to detail and a demonstrated ability to produce and sustain excellent results over a period.
- Excellent written & verbal communication skills both in English and Mandarin (Cantonese is an asset).
Benefits
- Flexible Benefits from the day you join to meet the needs of you and your family.
- Pension, stock and savings programs to help build and enhance your future financial security.
- Health insurance
- Professional development opportunities
- Remote work options
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