Creative Director leading innovative design and brand integrity for S&C Electric's marketing materials. Driving visual storytelling, collaboration, and compliance across projects in the energy sector.
Responsibilities
Serve as the lead creative voice, guiding the development of compelling visual concepts and storytelling across all channels
Inspire and challenge internal teams and external partners to push creative boundaries while staying true to brand identity
Provide clear, actionable creative direction and feedback to elevate design quality and effectiveness
Introduce innovative design concepts for campaigns, product promotion, and branding initiatives
Explore and propose new formats and approaches to keep creative output fresh, relevant, and engaging
Review and approve creative assets (digital, print, video, etc.) for brand consistency, design excellence, and compliance
Ensure all content adheres to established brand guidelines, tone, and visual identity
Collaborate with legal, regulatory, and communications teams to ensure creative work meets compliance standards
Maintain a consistent brand look and feel across all platforms and projects
Partner with sales and marketing communication, and all digital and communications teams to align creative work with strategic objectives
Act as a brand ambassador, educating stakeholders on proper brand usage across designs and creative best practices
Work closely with external agencies and freelancers to educate teams on S&C’s brand standards and hold them accountable to ensure creative output meets expectations and standards
Responsible for working with stakeholders to maintain clear project timelines and meet preset deadlines
Champion the evolution of the brand’s visual identity and creative expression
Stay ahead of design trends, technologies, and industry standards to continuously incorporate fresh ideas and inform creative decisions
Develop and manage budgets to support creative strategy and brand initiatives
Requirements
Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or related field
10+ years of experience in creative direction or senior design roles
Strong portfolio demonstrating creative leadership, brand stewardship, and design excellence
Deep understanding of brand systems, design principles, and compliance requirements
Exceptional attention to detail and ability to manage multiple projects simultaneously
Proficiency in Adobe Creative Suite and other design tools
Strategic thinker with a passion for visual storytelling and brand integrity
Collaborative and confident communicator
Comfortable working in a fast-paced, matrixed environment
Exceptional communication and presentation abilities
Advanced problem-solving skills
A deep understanding of brand strategy and marketing principles
Experience with cross-functional team collaboration
Persuasive and negotiation skills
Benefits
Competitive and equitable compensation
Opportunities to impact on and off the job positively
Annual incentive plan (AIP), subject to eligibility criteria
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