Junior Content Creator producing blog articles and social media content for ShippyPro. Creating engaging content with a strong SEO focus and familiarity with various social platforms.
About the role
- Marketing Content Creator writing social media and website content for automotiveMastermind's B2B technology solutions. Collaborating with teams to drive brand awareness and engagement.
Responsibilities
- Produce thought leadership and brand storytelling tailored to automotive dealer audiences.
- Collaborate with Product Marketing & Customer Communications to understand what drives our business and develop content that supports client acquisition, retention, and engagement.
- Under the guidance of the Director of Marketing Communications, manage an editorial calendar that engages across all stages of the marketing funnel, with a focus on driving organic traffic and converting visitors into leads.
- Manage the blog lifecycle, from ideation, keyword research, and outlining to hands-on writing, editing, and publishing.
- Conduct in-depth keyword research and competitive analysis to identify high-potential topics related to automotive SaaS and AI tools.
- Support the execution of the company’s social media communications strategy, ensuring consistency in brand voice, tone, and messaging across all platforms (LinkedIn, Facebook, Instagram, YouTube, etc.).
- Partner with the Marketing Operations team to track content and search performance, using data and analytics to provide actionable insights and support continuous improvement of strategies.
- Stay current on evolving trends in digital communications, emerging platforms, and changes in audience behavior; provide recommendations to ensure our approach remains innovative and compliant.
Requirements
- 2+ years of hands-on experience writing content & social media for a brand or organization, ideally with both marketing and communications objectives.
- Come with a proven portfolio of content that drives measurable business results (traffic, leads, revenue).
- Strong background and understanding of SEO & GEO best practices, digital trends, and metrics that impact visibility and performance.
- Excellent writing, editing, and storytelling skills with a strong understanding of audience engagement and platform nuance.
- Strategic thinker with experience developing and executing content strategies for internal and external audiences.
- Comfortable using AI tools to support content development processes.
- High attention to detail, quality, and accuracy—especially in time-critical situations.
- Highly organized, with strong planning and project management skills.
- Previous experience in automotive or SaaS technology strongly preferred.
Benefits
- Health & Wellness: Health care coverage designed for the mind and body.
- Flexible Downtime: Generous time off helps keep you energized for your time on.
- Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
- Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
- Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
- Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.
Job title
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Degree requirement
No Education Requirement
Location requirements
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