Hybrid Senior Marketing Analytics Manager

Posted 5 days ago

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About the role

  • Senior Marketing Analytics Manager at Sonova driving ROI measurement and performance reporting for marketing strategies. Collaborating with cross-functional teams to optimize promotional effectiveness.

Responsibilities

  • Analyze and report on the ROI and business impact of marketing activities, including product launches, campaigns, events, and promotions.
  • Maintain and enhance the market model, ensuring accurate inputs for annual planning, budgeting, and competitive analysis.
  • Build business cases, forecasts, and performance reporting for promotions, including quarterly reviews and post‑initiative evaluations.
  • Provide data‑driven recommendations to Marketing Managers to guide initiative planning, resource allocation, and strategic decision‑making.
  • Gather and maintain competitive pricing intelligence and identify opportunities to improve contribution margin.
  • Develop and optimize dashboards (e.g., Tableau) to support sales targeting, campaign tracking, and business performance insights.
  • Support cross functional projects and continuous improvement initiatives related to marketing analytics, pricing, and reporting.

Requirements

  • Bachelor’s degree in Finance, Economics, Business Administration, Accounting, Healthcare, or a related field; MBA or equivalent marketing‑focused advanced degree preferred.
  • 10+ years of analytical experience, ideally within the hearing, medical device, or other regulated industry.
  • Strong communication, problem‑solving, and organizational skills, with the ability to translate complex data into clear insights.
  • Proven ability to build strong cross‑functional relationships and influence stakeholders across teams and geographies.
  • Experience managing projects, budgets, and marketing processes with a continuous‑improvement mindset.
  • Advanced Excel skills and proficiency with MS Office; experience with SAP, Power BI, Tableau, Salesforce, and Showpad is highly valued.
  • Self‑motivated, detail‑oriented, curious, and collaborative, with a strong analytical mindset.
  • Willingness to travel up to 10%
  • A minimum of 200Mb/sec download and 10Mb/sec upload speed internet connectivity is required to support any remote/hybrid employee functionality at Sonova

Benefits

  • Medical, dental and vision coverage*
  • Health Savings, Health Reimbursement, Flexible Spending/Dependent Care Accounts
  • TeleHealth options
  • 401k plan with company match*
  • Company paid life/ad&d insurance
  • Additional supplemental life/ad&d coverage available
  • Company paid Short/Long-Term Disability coverage (STD/LTD)
  • STD LTD Buy-ups available
  • Accident/Hospital Indemnity coverage
  • Legal/ID Theft Assistance
  • PTO (or sick and vacation time), floating Diversity Day, & paid holidays*
  • Paid parental bonding leave
  • Employee Assistance Program (24/7 mental health support hotline, 5 company paid counseling sessions and more)
  • Robust Internal Career Growth opportunities
  • Tuition reimbursement
  • Hearing aid discount for employees and family
  • Internal social recognition platform
  • D&I focused: D&I council and employee resource groups

Job title

Senior Marketing Analytics Manager

Job type

Experience level

Senior

Salary

$117,000 - $142,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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